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Technology Stocks : Apple Inc. -- Ignore unavailable to you. Want to Upgrade?


To: Doren who wrote (150161)2/13/2013 12:44:02 AM
From: Elroy1 Recommendation  Read Replies (4) | Respond to of 213176
 
> Apple is basically a consumer gadget company

I would disagree. Apple at its heart is a design company. People pay a premium for good design.


A "design" company? That sounds like a company that does magazine layouts.....

Most every tech product company designs their products. I guess you mean that Apple does a better job of designing its products than competitors do of designing theirs. Fine, my point is that when the competitors catch up (which is occurring with the iPhone, and may occur with the iPad in a year) the design leader (Apple) has a harder time charging 3x more than the followers (Samsung, etc.) for a product that is 15% better than the competitor's product.

I'm sure the iPhone 5 is better than my Cherry Mobile cell phone, but it's not 5x better.