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Non-Tech : Kirk's Market Thoughts -- Ignore unavailable to you. Want to Upgrade?

To: robert b furman who wrote (2955)	4/1/2015 11:12:20 AM
From: Kirk ©	Read Replies (1) \| Respond to of 27078

No, I hadn't heard that By the way, did you see today the Harmon just bought B&O ? but a search of the news... twice.com Harman Adding B&O Brand To OEM Sound Systems Company buying B&O automotive business, rights to use B&O brands 3/31/2015 10:45:00 AM Eastern - Stamford, Conn. – Harman will buy Bang & Olufsen’s OEM automotive audio business and get the exclusive right to use the B&O and B&O Play names in OEM sound systems available from automakers. The purchase price, including brand licenses, is 145 million euros ($157 million) under an agreement signed by the companies. Bang & Olufsen sound systems are available in Audi, Aston Martin, BMW and Mercedes-Benz vehicles in the U.S. and other countries. The company launched its automotive division 10 years ago. - ... Harman already markets sound systems to automakers under the Bowers & Wilkins, Harman Kardon, Infinity, JBL, Lexicon, Mark Levinson and Revel home-audio brands. See more at: twice.com I ordered my 2011 X3 with the premium sound, which is really good, but I don't recall if it had a brand attached to it. It is interesting that even premium sound is becoming a commodity and mostly under Harman now...