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Technology Stocks : BORL: Time to BUY! -- Ignore unavailable to you. Want to Upgrade?

To: david thor who wrote (8600)	1/20/1998 7:45:00 AM
From: Scott Pedigo	Read Replies (3) \| Respond to of 10836

<I hope there remains clear support for the independent developer.> Amen. Borland made its (original) fortune selling inexpensive TurboPascal $49 compilers to independent developers while Microsoft was still ripping them off with a $300 basic compiler. I sincerely hope the retail stores aren't totally abandoned to Microsoft. I'm sure Microsoft won't withdraw from this channel, and I see enough walls covered with their products already. If a wannabe programmer walks into a store and sees nothing but MS C++ SDK, they'll likely be sucked into the legions of Bill's bootlicking microserfs. Does Borland's policy of "working with Microsoft" mean that they're going to cede a whole market segment just to be left to chew on some crumbs for awhile?

To: david thor who wrote (8600)	1/21/1998 6:00:00 PM
From: Del Yocam	Read Replies (2) \| Respond to of 10836

David: We are absolutely not abandoning the independent developer. We are instituting the model that we have employed internationally for years; which is going though manufacturing reps. This allows us to focus internal resources on direct sales to the enterprise. As you know during a turnaround, with limited resources, we need to focus on where we are going in the future - to the enterprise. For us to grow our revenue base we need to be successful in corporations around the world. But, we value the independent developer and will continue to offer "Professional" versions of our products. Hope this clears up the matter. Del