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Technology Stocks : AUTOHOME, Inc -- Ignore unavailable to you. Want to Upgrade?


To: Findit who wrote (1315)2/6/1998 1:31:00 AM
From: kjs  Read Replies (1) | Respond to of 29970
 
You may be right about them trying to keep the rollout in control. But even if that is true, the commercials should still be getting the right information about the product out. I live in Fremont, and have some friends who do a fair amount of ISP stuff, but they had no idea what @home was until I got it and explained it to them. They had not remembered the commercials because there is nothing to remember, it looks like another aol, prodigy, etc...

You are responding to this message from James Knox on Feb 5 1998 8:30AM EST

kjs could the toned down marketing be tied to ATHM's own concern that they are not quite ready open the flood gates yet? Might be wise to just keep their name out there and add users at a rate they can comfortably control.
Just asking as I am not up to speed on this company.

Jim