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Technology Stocks : COMS & the Ghost of USRX w/ other STUFF -- Ignore unavailable to you. Want to Upgrade?

To: Moonray who wrote (12919)	2/19/1998 10:35:00 AM
From: DMaA	Read Replies (3) \| Respond to of 22053

My God, don't these people read the news. They are begging to get sued. The Attorneys Genaral around the country are chuckling and rubbing their hands. Like taking candy from babies. OHHH Theres a thought. So many evil (profitable) industries, so little time. BIG CHEESE CAMPAIGN: Dairy Management Inc., which represents the nation's dairy farmers, next week launches its biggest cheese-marketing effort to date, targeting "cravers" who gobble double the average amount of cheese. As the Rosemont, Ill., group boosts marketing spending 40% this year to $55 million, one commercial will feature a woman crawling through her house in search of cheese for a midnight snack. The new ad campaign from Leo Burnett carries the tagline "Behold the power of cheese," a departure from the previous campaign by Grey Advertising, which portrayed cheese as a formidable ingredient for quick meals. Dairy Management said it is targeting cheese "cravers" because they are already hooked: Research revealed that one "craver" carried cheese around in her handbag and that most cravers don't care about the whopping 9.3 grams of fat in an ounce of cheddar. The group aims to increase per-capita cheese consumption to an annual 31 pounds in three years from 28 pounds last year. What next? Trying to get kids hooked?