Silicon Investor (SI) -- The First Internet Community

STOCKTALK

We've detected that you're using an ad content blocking browser plug-in or feature. Ads provide a critical source of revenue to the continued operation of Silicon Investor. We ask that you disable ad blocking while on Silicon Investor in the best interests of our community. If you are not using an ad blocker but are still receiving this message, make sure your browser's tracking protection is set to the 'standard' level.

Technology Stocks : Compaq -- Ignore unavailable to you. Want to Upgrade?

To: Andreas who wrote (21927)	3/15/1998 8:30:00 PM
From: Mike Gordon	Read Replies (1) \| Respond to of 97611

<Has Dell shunned the low-priced market?> I think they have. CPQ appears to be the entry point for first time users. Customer work experience coupled with experimentation at home eventually takes the first time use to a perceived better quality more advanced machine, DELL. That's why I've mentioned in several previous post that CPQ needs to establish a path to the next natural upgrade. This involves a change of perception. Ground floor marketing which means taking the time to cuddle the first time customer as he grows into his next machine. Simple, a name and phone number, CPQ calls to say Hi. How is your XXX. We have a special today on YYY if your ready for the upgrade. There is absolutely no excuse to end up in a position where the channel is stuffed. They are paying more attention to numbers and not enough focus on the customer. Someone needs to get of their ass and start selling. Mike Gordon