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Gold/Mining/Energy : Revere Communications (RVC:Alberta) -- Ignore unavailable to you. Want to Upgrade?

To: hriver who wrote (7)	3/16/1998 7:05:00 PM
From: Sapper	Read Replies (2) \| Respond to of 44

News Release received from Danny Alex this evening: PRESS RELEASE March 16, 1998 REVERE COMMUNICATIONS INC. ASE ^ RVC Revere Signs Master Distributor Agreement With National Access For Playboy Licensed Telecom Products Marketed in Canada Revere Communications Inc. has entered into a 3-year renewable agreement with Texas-based National Access L.L.C./ Perivox Corp, granting Revere the Canadian Master Distributorship for all telecommunications-based products produced by National Access under its exclusive telecom licensing agreement with Playboy Enterprises, Inc. Revere will initiate the mass distribution of Playboy prepaid phone card products within the next few days, launching limited edition, "Playboy Collector Portfolios", as well as the Canadian edition of "Playboy Select", developed for mass-market retail consumption. The first series of the Playboy Collector Portfolios features Playboy's Playmates Pamela Anderson, Jenny McCarthy and Playboy's 1997 Playmate of the Year, Victoria Silvstedt. The mass market Playboy Select, is scheduled to be launched in April 1998 and will feature non-nude images of popular Playmates released in 2 sets of 6 individual prepaid calling cards, available in $10, $20 and $50 face values. Additional series, both in the Playboy Collector Portfolios and Playboy Select, are scheduled for release at regular intervals and in limited quantities, to ensure the collectible value of each series. The Playboy product lines will be distributed through Revere's "High End" retail distribution channels synonymous with Playboy's elite brand quality. The interactive Playboy products will be marketed with the cumulative resources of National Access and Playboy Enterprises, Inc., including Playboy magazine and Playboy Online throughout North America. The first series release of the Playboy products and subsequent others can be viewed at www.revere.ca within the next few days. Pierre Van Neste of Revere welcomes the National Access relationship and the Playboy Prepaid product lines and states: "Revere's highly diversified Canadian distribution channels and our aggressive direct-to-market strategies, coupled with Playboy's elite market presence, reputation for quality, and powerful brand awareness, offers revenue potential and market penetration that is paralleled by very few other product offerings. Playboy's tasteful and artistic portrayal of the world's most beautiful women is a fitting addition to any retailer's offering." The intent is for both Revere and National Access L.L.C. / Perivox, to expand their relationship to include numerous other opportunities in all areas of North American and international telecommunications. With synergistic mandates and diverse resources at the disposal of both organizations, rapid development of these opportunities is possible and is expected to expand current revenue streams and capitalize on an international market, growing at an exponential rate. By virtue of Revere's strategic joint venture relationship with National Access, L.L.C. / Perivox Corporation, Revere begins an exciting relationship with a pro-active organization, diverse in all levels of corporate and business development. Randall Winters, Chairman and CEO of National Access L.L.C. / Perivox, is excited by the Revere Joint Venture and states: "After careful analysis of the Canadian market, we felt that Revere provides a great diversity of strategic synergies. We are looking forward to teaming with Revere on a wide variety of opportunities." National Access, L.L.C. is a telecommunications-based marketing company whose contracts are exclusively managed by Perivox Corporation. Perivox specializes in creating individually tailored interactive information programs, telecommunications services, and products for publishing companies, affinity groups, and other widely recognized organizations. Both companies are located in Irving, Texas, USA. Playboy Enterprises, Inc. is an international multimedia entertainment company that publishes Playboy magazine in 16 countries; creates programming for Playboy TV networks and home video distribution around the world; operates a direct marketing business, including the Critics' Choice Video, Collectors' Choice Music and Playboy catalogs and Web sites; markets Playboy-branded consumer products sold worldwide; operates Playboy Online, which includes the Playboy.com and Playboy Cyber Club Web sites; and will open the Playboy Casino and Beach Hotel on the Greek Island of Rhodes. Revere Communications Incorporated (RVC) is an advanced interactive telecommunications firm on the Alberta Stock Exchange, specializing in prepaid and postpaid long distance programs, management / development and technologies, through North American direct to market and International distribution retail channels. The Alberta Stock Exchange has neither approved or disapproved of the information herein contained For more information, please contact: Danny Alex Pierre Van Neste Chairman of the Board Vice President Sales and Marketing Voice: (403) 218-2522 Voice: (403) 218-2518 Fax: (403) 218-2524 Fax: (403) 218-2524 Email: dannya@revere.ca Email: pierrev@revere.ca