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Non-Tech : Any info about Iomega (IOM)? -- Ignore unavailable to you. Want to Upgrade?

To: slipnsip who wrote (50419)	3/17/1998 1:10:00 PM
From: KM	Read Replies (1) \| Respond to of 58324

David: Read Herb Greenberg's column in theStreet.com before you commit any more money to this stock and before you decide to hold at any price above 7.75 to 8 IMO. It's time to admit that Herb was right about this company. In my case, for instance, on November 18, 1997, I sold my November 20 call position for a 10 bagger gain. On January 22, the entire profit vanished. I'm lucky that I didn't lose any of my initial investment, but the opportunity cost is staggering (think about Dell, Merck, American Airlines, from the spring of 1997 to now). Ya'll sort of remind me of the died in the wool Confederates down here who are still fighting the Civil War. IOM is a 10 ton boulder now and ya'll will have a helluva time pushing it up the hill. On the other hand, there are stocks which have based and offer significant upside potential with a much more favorable risk/reward ratio. They're not that hard to find. If you guys are still determined to try and make money on Iomega, think about trading the short side when it gets to the high 7's, 8's and certainly anything above that. I never got too much into the nuts and bolts of the zip drive, etc., but as basically a computer lightweight, I never understood why I needed a zip drive and was never persuaded that I needed one by any of the advertising. I wonder if this is the problem they're having, what with all the cheap computers being sold. Who knows?

To: slipnsip who wrote (50419)	3/17/1998 1:17:00 PM
From: w sun	Read Replies (1) \| Respond to of 58324

unlikely it will go to $3 and stay there. Look at Sqyt & Iom currently as iom is at about $7.25 and syqt is at about $2.75: sale cap iom 1.74B 1.868B syqt 106.5M 195.8M I don't see sparQ fair any better than zip. This reminds me that investing is a lesson in human psychology. At present level, iom presents a very good value. What uncertain to investors is that management hasn't charted a path how it will sail facing the new situation, namingly slowing zip sale, jaz competition, and click's future. For zip, iom decided to increase marketing. It hasn't worked yet. For jaz, it lowered price a bit, but still not matching up with its competitors. For click, I don't know anything. Flash seems holding on pretty well in digital camera. Other applications? This could bring us some big surprise(inother word, big swing in share price.) But at $7, what's downside risk and upside potential? Each one will have to assess him/herself. (ws)