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Non-Tech : Any info about Iomega (IOM)? -- Ignore unavailable to you. Want to Upgrade?

To: Ben Antanaitis who wrote (51099)	3/25/1998 8:55:00 AM
From: Jim McMannis	Read Replies (2) \| Respond to of 58324

Bad news, means Iomegas advertising campaign failed... Jim

To: Ben Antanaitis who wrote (51099)	3/25/1998 9:05:00 AM
From: sheila rothstein	Read Replies (2) \| Respond to of 58324

Ben, I've been calling for KE's resignation for months. I look at this as good news. IOM needs a more sophisticated, savvy, aggressive CEO who can handle a 1+B $$ co. I'm sure there was a lot of pressure on him to resign as he made some poor decisions; stock split, huge ad budget etc. However products are still great and with the proper leadership IOM will turn around. Anyone wanting to shoot me down, I'll take you on. SR

To: Ben Antanaitis who wrote (51099)	3/25/1998 9:20:00 AM
From: TLWatson59	Read Replies (1) \| Respond to of 58324

You must have been watching and listening to a different CNBC then I was. What I heard was that IOM failed at their attempt to make the ZIP "the new industry standard." That comment by Mark Haines was followed by the guest analyst on Squawk Box saying that when they lost the court battle against NOMAI they were left with a knock off product eating IOM's lunch. The marketing strategy called for giving away the "razor" to make a bundle on the "blades" and it failed when the judge put the kybosh on their plan. IMO that was a succint analysis of what caused the bail out in IOM. The constant insider selling, especially by Edwards, certainly did not help to say nothing about the multitude of class action suits. If you want to consider that "bone picking" that's your perogative. Don't be shocked if the stock jumps after the opening which usually happens when a management that has been a drag on a company is disposed of. Remember Apple et al.? The real question though is where does the business go from here. Perhaps Syquest was not so foolish after all to concentrate it's attempt at a come back on a higher level of end user rather than a mass market program with commodity pricing.