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Technology Stocks : IFMX - Investment Discussion -- Ignore unavailable to you. Want to Upgrade?

To: @jim who wrote (10116)	3/31/1998 2:56:00 PM
From: frank doolittle	Read Replies (2) \| Respond to of 14631

I'm with you jim. Dababase is passe. I liked Apple, but that has been used. Lets go where no one else is and be out in front.

To: @jim who wrote (10116)	3/31/1998 10:08:00 PM
From: Charles Hughes	Read Replies (1) \| Respond to of 14631

>>>A vote might make those who participate, feel good.<<< Touche', at-Jim. >>>While I'm on the topic, the name "Informix" is a problem, too. It's really too bad that techno saavy engineers (current company excluded) truly seem to believe that with the right logical input, they can come up with good names. It's unlikely that a good marketing person would have ever selected a name like Informix.<<< Engineers would never come up with a name like that. Yeesh. Look around your office and ask what the engineers have named. Computers, mainly, workstations, network servers, etc. Normally they get named something like Ruby, Diamond, Leonardo, Cleveland, London, Orchid, Paradise, Newton, Goethe, Aristotle... real life examples and hey by the way didn't some engineer-run firms name their boards and software Leonardo, Diamond, Orchid, Paradise... Well, OK, and also Sound Blaster, which really takes the cake for inelegance but is perversely memorable and functional. Engineers wouldn't be allowed to, anyway. Naming things is one of those things that suits do to make themselves feel like they are contributing. Gotta get those fingerprints on there. Informix was of course the result of the cogitations of those lame intellects in marketing, in the course of trying to mind-read the lame suits in IS management (almost universally bad engineers who got promoted out of dangerous proximity to actual code). At the time the buzzword in IS was Informatics, and Informix was supposed to capitalize on that. Of course, originally, it was just the name of one of their products. Later, the marketing geniuses decided that the product had such brand presence that the company should be named after it. Maybe Mark could tell us if it was RDS or AT&T that actually came up with this lame name for the product. "Oracle" draws on literature, and goes right to the heart of what DB is for. Beautiful. The worst name is probably "Sybase", which appears to mean nothing at all. I think we should vote on what the worst name for a DB has been. This would be nasty mean fun, and we wouldn't be accused of making people feel good (on balance). Cheers, Chaz