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To: Bill Harmond who wrote (10430)4/21/1998 8:01:00 PM
From: The Vinman  Read Replies (1) | Respond to of 27307
 
55 million web users don't mean a thing if the returns on the investment aren't there. That's all they have to offer right now, a lot of "hits", but what happens with those hits in terms of sales will determine if ad investments continue. Of course some of the advertising will be effective, but not all, and those budgets will get cut.

Vinman


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