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Technology Stocks : Applied Microsystems -- Ignore unavailable to you. Want to Upgrade?


To: Smilodon who wrote (128)4/29/1998 1:50:00 AM
From: Bellvie  Respond to of 134
 
Archer! Well done! Just wait until Mark hears 'the fun part'!

Hey Mark, is there a consulting job for you in this one...:-D

Arch, I am so glad you came away with such a favorable impression.

...exciting! You gotta love MSFT even if you don't like 'em.

thank you for the great report,
-Bell



To: Smilodon who wrote (128)4/29/1998 12:00:00 PM
From: Mark Bracey  Read Replies (2) | Respond to of 134
 
It is an interesting approach, going with CE. Did they indicate how they came up with the 5M for '99. Did they tell you what the royalties will be for CE. Is there licensing agreement exclusive? If not, who else will resell CE? Which processors CE will be ported to? The big ones these days are PowerPC, Motorola 68XXX, and Coldfire. To lesser extent, ARM and Mot's new MCore.

As I indicated in the past, CE only makes sense for new product starts. Not for those systems that plan on using legacy code which uses another OS.

2 years ago C++ was being used in only 10-15% of embedded systems, due to code size limitations, for the most part. Also, the wide variety of compilers for embedded did/do not support the ANSI standard that well. This might have changed, though. From what I have read, CE uses Microsoft Foundation Classes (a C++ based Framework). Any indication of a C only API for Windows CE. I have considerable experience with the Windows API. It is non trivial writing in C, and only slightly improved in MFC. Something a competitor might take advantage of. Did they talk at all about any of these technical issues?

Other issues. With Applied being a direct competitor now, I see INTS, WIND, et.al. being reluctant to recommend them or bring them in on joint sales calls. This happened with INTS and MENT(MRI) when MRI bought Ready Systems, a RTOS vendor. At that point in time, INTS used MRI's compiler and debugger exclusively. In order to protect themselves, INTS bought Diab Data (compiler) and another debug product (name escapes me)

One of advantages that WIND has is that they used UNIX type system calls, something a lot of UNIX developers were familiar with. I wonder if these UNIX people would consider a Windows API. From my experience, most UNIX people hate anything to do with Windows. Most of this is out of ignorance.

I will call investor relations to get a copy of the presentation.