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Technology Stocks : BORL: Time to BUY! -- Ignore unavailable to you. Want to Upgrade?

To: david thor who wrote (10285)	4/29/1998 2:35:00 PM
From: Marc Slovak	Read Replies (2) \| Respond to of 10836

I don't particularly like the name either for the same reason. Seems like the letters don't naturally flow together. I would venture a guess that "Interprise" was considered but rejected because of the closeness to Enterprise. That being said I do agree that a name change was important - more important than what the name actually is. I also think it was intentional to be somewhat subtle. While Del implies that the combination is Integrate and Enterprise, as a previous poster surmised Internet and Enterprise works as well. Regardless of what you think of the name I think a good deal of thought went into it. Hey - they could have changed it from Borland to Borsea!

To: david thor who wrote (10285)	4/29/1998 2:46:00 PM
From: John	Read Replies (1) \| Respond to of 10836

Hopefully the name change won't confuse programmers who have in the past been loyal to Borland. Before I started doing window development, I had great respect for Borland and there ability to create a IDE that made programming easier. Several years ago however, our company switched to being a VC++ shop, because BORL's windows stuff wasn't as good, and they insisted on fighting with Microsoft and pushing OWL instead of adopting MFC. At the time we didn't like Microsoft as a company that much, but we really had no choice. When Java came along, we bought a copy of JBuilder to see how it was because it was a new language and we were curious what Borland had to offer. Had the company name at that time been Inprise, I probably wouldn't have bothered to try it - I probably wouldn't have even known that JBuilder was put actually out by Borland. I guess Del is counting on the fact that more people hate the name Borland than like it? John.