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Microcap & Penny Stocks : IATV - ACTV Interactive Television -- Ignore unavailable to you. Want to Upgrade?


To: anthony karpati who wrote (2051)5/6/1998 12:16:00 PM
From: Lazlo Pierce  Read Replies (1) | Respond to of 4748
 
I Think I just heard that they will be doing a piece on interactive TV on CNBC on Power Lunch soon. I'm assuming they will profile IATV. We'll see, and lets hope this puts the spotlight on us.

Dave



To: anthony karpati who wrote (2051)5/6/1998 9:13:00 PM
From: art slott  Read Replies (1) | Respond to of 4748
 
Anthony, all the Actv website just got alot better. At least since the last time I looked. Go see it, pictures and all. Nice adv from C&W.
actv.com

ACTV has entered into a programming agreement with FOX
Sports Net. FOX Sports Net is a service of "National Sports
Partners," a joint venture between Cablevision's Rainbow Media
Holdings, Inc. and FOX/Liberty Networks, which is a 50/50
partnership between News Corp. and TeleCommunications, Inc.'s
Liberty Media Corporation. Equally owned by FOX/Liberty
Networks and Cablevision's Rainbow Media Holdings, Inc., the
new venture now reaches more than 58 million homes nationwide.
FOX Sports Net is the first truly nationwide, regional and local
supplier of sports programming.

The agreement grants the Company the right to license FOX
Sports Net programming from each of FOX's owned and
operated regional sports networks, and to rebroadcast
individualized versions of the programming in their respective
markets.

The FOX Sports Net national agreement followed the completion
of the Company's Individualized Programming trial within the TCI
of Ventura County cable system in greater Los Angeles. The
results were extremely positive - over 80% of the participants
indicated greater satisfaction with their cable operator through the
inclusion of ACTV individualized content.

In February, 1998, ACTV announced an affiliation agreement with
Telecommunication Inc. (TCI). The agreement will permit TCI to
introduce ACTV's regional individualized sports programming,
offered in conjunction with FOX Sports Southwest, with future
potential distribution nationwide.

ACTV will first launch an individualized network within the region
served by FOX Sports Southwest. FOX Sports Southwest
distributes programming to 5.1 million households in Texas,
Louisianna, Arkansas, Oklahoma, and nine New Mexico counties.
The professional teams covered by FOX Sports Southwest
include San Antonio Spurs, the Dallas Mavericks, the Houston
Rockets, the Dallas Stars, the Houston Aeros, the Houston Astros
and the Texas Rangers.



For sports telecasts, the
Company's Individualized
Programming allows viewers
to access exciting new
features that enhance an
event's standard coverage.
During a hockey game, for
example, the viewer can
select features like Hit
Parade, a recap of the
game's hardest checks;
Saving Grace, a compilation
of the game's biggest saves;
Star Cam, an isolated view
of a featured player;
Goals-On-Demand, a recap
of all the scores; and Sports
Trivia, a game show that
allows the host to respond
directly to each viewer's
inputs. In addition, the
viewer can call up in-depth
statistics, or choose to see
an instant replay - all with
the push of a button.

Individualized Programming gives television advertisers the opportunity to
target their message demographically. By requesting viewer responses to
basic questions at the beginning of the program, ACTV can recall this
information during a commercial break and send the viewer the appropriate
advertisement. Additionally, advertisers will be able to offer individualized
commercials, where the viewer is able to indicate his or her preference. For
example, before a commercial break in a sporting event, viewers are asked
which type of car they would like to see: coupe, pick-up truck, sport utility
or luxury sedan. ACTV's Individualized Programming records this choice,
then sends the selected commercial to each viewer. The same choice can
be recalled at a later commercial break to provide additional information.

Other Programming Genres: Over time, the Company plans to add a
variety of other types of individualized entertainment programs to its
regional networks. These may include news, game shows, children's
programs and music videos.



International: London