Aplio Launches Authorized [VoIP] Reseller Program; Aplio Launches the First Internet Telephony Reseller Program Aimed at Delivering Low-Cost Internet Telephony to Burgeoning SOHO Market
[[Here's a question to contemplate: Will ITSPs be necessary in the future?]]
May 15, 1998
SAN BRUNO, Calif.--(BUSINESS WIRE) via NewsEdge Corporation -- Aplio, Inc., maker of the Aplio/Phone, the award-winning stand-alone Internet telephone, today launched the Aplio Authorized Reseller Program.
The Aplio Authorized Reseller Program is the first Internet telephony program aimed at the consumer, SOHO and home office market.
Introduced in March 1998, the Aplio/Phone enables users to make long distance calls across the Internet without a personal computer or an expensive Internet gateway. As easy to install and use as a telephone answering machine, the Aplio/Phone automatically routes phone calls from conventional carriers to the Internet with the push of one button. The Aplio/Phone can trim the cost of long-distance and international calls by as much as 95 percent.
Delivering superior voice quality, surpassing that of today's advanced digital cellular phones, the Aplio/Phone is ideal for businesses or individuals who frequently place long-distance calls between two points, such as branch offices or family or friends living abroad. Aplio estimates that anyone spending $50 or more a month on calls to the same number will quickly recoup the cost of the Aplio/Phone.
Aplio offers telephony resellers, computer telephony integrators, cellular products dealers, networking VARs, and Internet Service Providers the opportunity to partner with a company that is changing the way the world communicates, by delivering the most cost-effective and immediate Internet telephony solution available to customers worldwide.
"Unlike other high-end Internet telephony systems, you don't need to be a Internet telephony guru to resell the Aplio/Phone," notes Aplio CEO and President Olivier Zitoun. "With minimal investment, now any small or mid-size reseller teaming with Aplio can reap the benefits of the fast-growing Internet telephony market."
$63 Billion in 2002
The Internet telephony market is booming. Industry analysts Killen & Associates predict global voice/Internet revenues will grow from $741 million in 1997 to $63 billion in 2002. A recent report from IDC found that some 24 percent of Internet users say they are interested in utilizing the Internet for long-distance telephone calls; they also predict that within four years, 11 percent of all minutes for international or domestic long-distance calls will be carried over the Internet.
Benefits of the Program
Aplio Authorized Resellers will have direct priority access to Aplio's inside sales and technical support consultants, as well access to the exclusive reseller section on the Aplio web site (www.aplio.com).
By joining the Aplio Authorized Reseller Program, resellers will be partnering with a worldwide network of Aplio distributors and resellers, further facilitating global sales of the product. Additionally, Aplio Authorized Resellers will benefit from reseller-exclusive promotional and marketing campaigns.
How to Apply
Resellers can apply for the program by completing a one-page application, which is available by calling Aplio toll-free at 1-888-642-7546 (1-888-OH-APLIO), or from Aplio's web site (www.aplio.com). Qualifying resellers can buy the Aplio/Phone at volume-based discount prices, and will receive the Aplio Authorized Reseller Welcome Kit. This CD-ROM contains nearly everything needed to begin marketing and promoting the Aplio/Phone, including data sheets, FAQs, user guides, sales presentations and videos, logo, artwork and other print and electronic advertising materials.
About Aplio, Inc.
Aplio, Inc. is a pioneer in the Internet telephony appliance market. Founded in 1996, Aplio develops and delivers a new generation of very low-cost, easy-to-use Internet appliances, enabling any small business or home user to communicate and access information through the Internet, without using a PC or a network computer.
The company's flagship product, the Aplio/Phone, was introduced in March 1998. Since its introduction, the Aplio/Phone has received much acclaim, from the press (HomePC's Reviewer's Choice, Internet Telephony's Editor's Pick), analysts, and customers worldwide. Located in San Bruno, Calif., Aplio, Inc. has a worldwide presence with offices in the United States, Europe and Israel. The privately held company is backed by major European venture capitalists. |
