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Biotech / Medical : Pharma News Only (pfe,mrk,wla, sgp, ahp, bmy, lly) -- Ignore unavailable to you. Want to Upgrade?

To: Anthony Wong who wrote (390)	6/22/1998 6:38:00 PM
From: B.REVERE	Read Replies (1) \| Respond to of 1722

[malaysia story]------ Predicts annual sales 0f 250 million U.S. KUALA LUMPUR, June 21 (Reuters) - U.S. drugs giant Pfizer Inc PFE.N expects "awesome sales" of its impotence drug Viagra in Malaysia, the local Sunday Mail newspaper reported. The company has been getting hundreds of calls daily enquiring about the drug, Radzmi Rahmat, managing director of Pfizer in Malaysia, Singapore and Brunei, was quoted saying. The drug is awaiting Health Ministry approval and is expected to be available in Malaysia in three months' time. "Even by conservative estimates, the probable sales figures are rather mind-boggling," Radzmi said. The drug costs $10 a pill in the United States, equivalent to 40 Malaysian ringgit. Radzmi, who is also president of the Pharmaceutical Association of Malaysia, estimated that Viagra would be sought by about half a million Malaysian men when it is introduced here. "Assuming each man consumes an average of four tablets a month, this totals to one man spending approximately 1,900 ringgit a year. Multiply this by the 500,000 men estimated to be wanting to take Viagra -- and it comes up close to one billion ringgit a year," he said. Radzmi said 65 Malaysians have tried the drug in a six-month clinical trial that ended in March. "Based on the doctors' comments, the patients were very satisfied. In fact, these are the men who want the government to approve the drug as soon as possible," he said. ($=3.9 ringgit) REUTERS Rtr 01:49 06-21-98