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Technology Stocks : Amazon.com, Inc. (AMZN) -- Ignore unavailable to you. Want to Upgrade?

To: Glenn D. Rudolph who wrote (7880)	6/28/1998 11:45:00 AM
From: jach	Read Replies (1) \| Respond to of 164687

<<Shares of Amazon.com Inc. (AMZN) rose for the fifth straight day, gaining more than 7 a share amidst a surge of interest in Internet stocks and a short squeeze. "I covered my short at $100 ... lost $80 per share," said "bill sucks," an investor on Yahoo Finance's Amazon.com message board. "I am now long, margined up to my eyeballs." Amazon.com closed at 99 13/16, up 7 1/8, or 7.7%, on a volume of 9.8 million shares, more than three times the stock's normal trading volume.>> - covered short at 100$, will probably have to dump at 20$ next yr - - yes, amazing amazon and hard to explain to see the appreciation rate during last 3 wks for a very deep discount book/cd seller that has no earnings yet and valued at close to 5B$. Good question, will anyone pay 10$ per share for a nation-wide penny/$$ discount chain store without profit yet, probably not- then why amzn, is it because of the web technology ? - hard to justify as when some meanungful profit takes place the big guys will jump in with both feet, and is not rocket science to do the same or better in web trading - or is it name brand ?, maybe not!, like deep discount penny store, buyers will go to the one that has the lowest price and with the covenience of a click of a buton it's bound to happen - no image as to getting one's present from a particular web site as the image is the product and not the discount store - - possible contributing scenarios for the runup lately can be double-short syndrome of some naked short-calls buying near strike feeding the short covering, june window dressing, and momentum buyers - something to think about as one saying goes - when things look too complex take the simplest one - and with all the indicators/price ratio and earnings potential outlook to price etc.etc., the simple thing is that "was going up tremedously last three weeks so it must be really great"

To: Glenn D. Rudolph who wrote (7880)	6/28/1998 7:23:00 PM
From: Dwight E. Karlsen	Read Replies (1) \| Respond to of 164687

To clarify my view of Amazon's business, let me add that I don't think that mail-order books is necesarily a bad idea. In fact, all forms of mail-order, whether via phone or internet, is a most welcome alternative to people of all stripes: 1) Very busy people, who simply don't have time to browse a bookstore very often. (just heard a B&N radio commercial for barnesandnoble.com, where the voiceover added, "and at AOL"). a) My sister for example, has seven kids at home, including two that are very young, ages 2 & 4 (I think :-)). Plus she is co-owner of an excavating business, taking care of invoicing, payroll, general accounting, etc. Plus she manages the household otherwise more-or-less by herself, including meals etc. So sure she does go shopping once in a while, but I've noticed she buys a whole lot of things via mail-order. 2) People who are geographically situated not close to a B&N or Borders superstore. For these people also, an internet book superstore like Amazon or B&N is the best thing since sliced bread. So sure it's a good thing, but are the profits for the internet bookstore going to be growing like a weed. So far the model isn't working that great, from what I can see of Amazon's financials.