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To: cm who wrote (7164)7/19/1998 10:24:00 PM
From: cm  Read Replies (1) | Respond to of 9343
 
One More Thought For The Day...

Given deal approval, it would seem to make sense that
SEEK will incorporate the ABC/Starwave Moneyscope
site stock tracking capability into its revamped Personal Finance
Channel... whenever that revamping becomes final.

BTW, Starwave has a collaborate filtering partner (a kind
of predictive profiling) at www.netperceptions.com... I think
one may view Net Perceptions as THEIR equivalent (though
different) of Aptex Software, SEEK's visitor profiling partner.

It's going to be very interesting all the BACK-END profiling
tools, etc that SEEK/Starwave will be able to bring to bear
on the new portal. Clearly, the MOST advanced stuff available.
SEEK already had the lead, a la the May Wired article, in this
area, getting closer to the 1:1 holy grail of Web marketing. Interestingly enough, Net Perceptions Recommendation Engine
is, I think, called 1:1.

Best Regards, SEEKers

c m





To: cm who wrote (7164)7/21/1998 2:13:00 AM
From: cm  Read Replies (1) | Respond to of 9343
 
Intriguing Bit From 7/20 ZDNet Article About Women & The Web...

"...At the same time, Hearst HomeArts -- an umbrella site for 11 of Hearst's magazine such as Cosmopolitan, Redbook and Good Housekeeping -- is promoting itself more aggressively.

This month HomeArts bought an anchor tenancy position on AOL's Food and Home & Gardens channel, and it is in the process of sealing portal relationships with Yahoo, Infoseek and Netscape, says Kathryn Creech, general manager..."