To: Peter V who wrote (35137 ) 8/11/1998 5:42:00 PM From: BillyG Read Replies (1) | Respond to of 50808
General Instrument and TCI Deploy GI's One-Millionth Interactive Digital Set-Top GI & TCI Celebrate Consumer Acceptance of Digital Interactive Platform with the Commercial Deployment of GI's One-Millionth Digital Cable Set-Top HORSHAM, Pa. and ENGLEWOOD, Colo., Aug. 11 /PRNewswire/ -- General Instrument Corporation (NYSE: GIC) and Tele-Communications, Inc. (TCI) (Nasdaq: TCOMA; TCOMB), celebrated the installation of GI's one-millionth digital cable set-top, marking consumer acceptance of the industry-leading interactive digital cable platform. The landmark set-top was installed today at a home on TCI's Digital Cable system in Dallas, Texas. With the installation of the millionth digital set-top system, the Sharp family of Dallas, Texas received an enhanced video product that uses advanced compression technology to deliver more TV entertainment channels, parental control, and an on-screen navigator that includes a customized programming menu. With the celebration of this one-millionth installation, Dave Moss, GI's Director of Sales, together with Mark Morrison, General Manager of TCI Cablevision of Dallas, presented the Sharp family with a free television set, a variety of promotional items from digital programmers, and six months of free cable from TCI. "We're really excited to have this new service in our home, and to be the one-millionth digital family. Especially with our son, the educational channels and the parental control of TCI Digital Cable adds value and is a big plus as part of this expanded package," said Lisa Sharp, a Dallas TCI customer. "We're very pleased with the positive and overwhelming consumer acceptance of our digital platforms and technology. This one-millionth consumer digital set-top deployment is a significant benchmark in the widespread consumer acceptance of this new technology," said Denton Kanouff, VP of Marketing, Digital Network Systems for General Instruments. "This milestone represents the opportunity that cable operators are seizing to stem the tide of competition, provide consumers additional value and choice, and to drive new revenues from their systems." "Our customers have embraced the benefits of digital cable technology, including the added entertainment choices and the convenience of the parental control devices, which all add to the value of our digital package," said Tom Beaudreau, VP of Digital Operations for TCIC, the cable operations arm of TCI. "We chose to partner with GI because of our confidence in the digital technology and in the benefits that digital services bring to us and the consumers that we serve." "The Dallas market is growing and the need for more entertainment choices has been a key to the success of digital here," said Mark Morrison, TCI's general manager in Dallas. "We're honored that the Sharp family is the one- millionth digital customer installed and look forward to offering this product to all of our customers." GI's interactive digital cable systems offers a rich feature set including real-time RF return, MPEG-2 digital video, Dolby AC3 Digital audio, and the ability to integrate seamlessly with embedded GI analog systems. With over 600 installed digital systems passing over 28 million North American homes, GI has unmatched experience and leadership in delivering interactive digital cable. With shipments of over 1.6 million digital interactive set-tops to date, GI's current generation digital interactive set-top, the DCT-1000/1200, provides the industry with a powerful platform capable of delivering a wide range of applications such as Video-On-Demand, Internet access, e-mail, community networking, electronic program guides and more. GI maintains a commitment through its Horizon Developers program to help advance the integration of new services onto GI's digital platform and enable operators to deploy an ever-increasing array of revenue-generating services on their GI digital platforms. More.............newsalert.com