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Non-Tech : Iomega Thread without Iomega -- Ignore unavailable to you. Want to Upgrade?

To: s. bateh who wrote (1494)	9/10/1998 10:31:00 AM
From: BBG	Read Replies (2) \| Respond to of 10072

>>>they will need to be at least the same price if not cheaper to steal a lot of market share....<<< If we're talking about the stock price... I don't think it matters how much market share SONY takes from ZIP... I can almost guarantee you that the day SONY announces that HifD has begun shipping and they have XY or Z OEM s on board,etc... The announcement alone will rock IOM's share price... From there it will be all downhill... SONY's hype machine will go into full gear... there will be weekly announcements on units sold, new OEM's, price reductions, etc... I'm not saying that this is a ZIP killer... with 15,000,000 + ZIP drives out there there will continue to be a market for IOMEGA but it will be at substantially lower growth rates... Throw IBM's Mini drive into the mix and IMO the picture looks bleak for IOMEGA... JD