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To: exhon2004 who wrote (64752)9/15/1998 12:08:00 AM
From: Paul Engel  Read Replies (1) | Respond to of 186894
 
Greg & Intel Investors - THIN is IN ! Intel unveils a THIN SERVER Initiative.

Intel is announcing a "Thin Server" initiative, aimed at small business and departments of larger businesses - with "essential" features.

Looks like Intel is defining and staking out the Low End Server business BEFORE AMD can toss their K7 into the segment and destroy profits for themselves (typical AMD) and Intel.

Here's the press release.

Paul

{===================================}
Monday September 14, 8:00 pm Eastern Time

Company Press Release

Intel Announces Thin Server Appliance Strategy for Small Businesses

Direction to Create New Opportunities for Reseller Channel and Affordable Single-Function Technology Options for Small Businesses

SAN JOSE, Calif.--(BUSINESS WIRE)--Sept. 14, 1998-- Intel Corporation today announced a new strategy to deliver low-cost, single-function network devices for small businesses to enable critical business services.

The new thin server appliance products, which will be available this year, will be sold as part of Intel's InBusiness(tm) family of networking products and will create a new category of products for small business customers. These products are designed to help small businesses with two to 50 users interconnect their PCs
and gain critical business functionality simply and affordably.

Intel's Brad Romney, business unit manager of Intel's Small Business Networking Operation, announced the company's new strategy at Dataquest's ''Emerging Server Technologies'' conference. ''Thin server appliances will usher in a new era of technology use for small businesses, enabling tremendous performance enhancements, cost savings, and new levels of productivity and communications,'' Romney said. ''For the reseller channel, these new devices will represent a completely new category of products to sell and service into
new and existing accounts.''

Dataquest's senior industry analyst, James Staten, projects the thin server appliance market segment will grow to more than $16 billion in revenue by 2002, up from $2 billion in 1998.

Thin server appliances are designed to perform a single, critical business function and provide benefits such as easy installation, enhanced performance, and minimal network disruption while overcoming the small business challenges of limited budget, resources, personnel and technical expertise. Thin server appliances function much like their household namesakes, Romney explains.

''Like toasters, blenders, microwaves and coffee makers, thin server appliances perform a single function well, cost relatively little, and work with virtually no need for costly installation, maintenance or repair,'' he said.

Intel's InBusiness InternetStation, the company's first appliance launched earlier this year, offers small businesses an easier and more affordable way to share simultaneous Internet access among employees while realizing considerable cost savings otherwise spent on multiple ISP accounts, modems and phonelines. Intel also offers its Intel(R) NetportExpress(tm) PRO/100 print servers, which are also considered thin server appliances.

In a whitepaper published by the company today, Intel outlined the key product criteria that small businesses should look for when evaluating thin server appliances:

-- Single-function: Thin server appliances should perform a

single function well and not be cluttered with additional

capabilities that will complicate the device or add

unnecessary costs.

-- Low cost: Most thin server appliances should be priced

affordably based on functionality and should not require

additional per-seat license fees.

-- Expandability within a functional category: These devices

should be software upgradeable to make room for additional

functionality down the road.

-- Enhanced hardware and operating system: Since these devices

are designed to perform a single function, the hardware and

operating system platforms should be designed for that

specific function.

-- Browser-based management: Thin server appliances should be

manageable through industry-standard Web browsers and not

require any special software for installation, use and

management.

-- Based on industry standards: These devices should support

popular industry standards such as TCP/IP and HTTP, and not

require any special software installation on client PCs.

For more information about Intel's networking products for small businesses, visit Intel's networking Web site at
www.intel.com/network/smallbiz.

Intel, the world's largest chip maker, is also a leading manufacturer of computer, networking and
communications products. Additional information about Intel is available at www.intel.com/pressroom.

*Other brands or products are trademarks or registered trademarks of their respective owners.

Contact:

Intel Corporation
Jeanne Talbot, 503/264-8788
jeanne.m.talbot@intel.com

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