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Technology Stocks : OBJECT DESIGN Inc.: Bargain of the year!! -- Ignore unavailable to you. Want to Upgrade?

To: ahhaha who wrote (2336)	10/3/1998 4:32:00 AM
From: GUSTAVE JAEGER	Read Replies (1) \| Respond to of 3194

Ahhaha, Looks like you missed the following PR: Object Design Announces Support for Microsoft Visual Studio 6.0 Object Design Also Announces Special 60 Percent Discount on PSE Pro Database for Visual Studio Customers BURLINGTON, Mass., Sept. 2 /PRNewswire/ -- Object Design, Inc. (Nasdaq: ODIS - news), a leading provider of enterprise and embedded data management solutions, today announced that its ObjectStore(R) and ObjectStore(R) PSE Pro database management systems support Microsoft(R) Visual Studio(TM) development system version 6.0. Both databases support Visual Studio 6.0 and the Microsoft visual tools, and their COM interfaces enable developers to plug ObjectStore(R) into any COM-enabled environment. In addition, ObjectStore(R) can be accessed through OLE DB and can generate database components specifically for Visual Studio. Object Design(R) also announced that for the remainder of 1998, Visual Studio customers can purchase ObjectStore(R) PSE Pro for $99, a more-than 60 percent savings off the regular price of the product. As a member of Microsoft's Enterprise Development Tools Partner program, Object Design(R) has a history of supporting Microsoft products and developers for the Windows(R) operating system. Object Design(R), which is BackOffice(R)-certified by Microsoft, offers a line of database management products that are used by customers in numerous industries to build and deploy high-performance, distributed, component-based applications across a wide variety of platforms, ranging from enterprise servers to handheld devices. The unique Cache-Forward(TM) architecture of Object Design(R)'s databases provides superior performance and data-management flexibility, making them an ideal data source for customers seeking to build distributed, mission-critical applications. Visual Studio 6.0 will add value for Object Design(R)'s customers by enabling them to build distributed applications using the Windows Distributed interNet Applications (Windows DNA) architecture. ''Organizations need to build applications quickly that integrate with their existing technology infrastructures,'' said Paul Gross, vice president of development tools at Microsoft Corp [Nasdaq:MSFT - news]. ''The open, extensible environment of Visual Studio and Object Design's databases, together with the enabling foundation of Windows DNA, make this ease of integration a reality for Object Design's customers.'' ''Object Design is committed to providing high-quality database solutions to meet the needs of enterprise Windows developers,'' said Justin Perrault, chief operating officer of Object Design. ''Visual Studio 6.0 and ObjectStore represent a powerful combination for developers creating distributed, component-based computing applications.'' [...] A 60% discount!! What else do you want? A free ticket for the next SuperBowl game? Furthermore, you can claim that ORCL doesn't compete directly, head-to-head with ODIS: that may be true from a techie viewpoint --since ODBMSs address specific db-problems that can't be handled properly by RDBMSs. Yet, from a market/business standpoint, ODIS's becoming a direct competitor of ORCL: British Telecom wrote out a $5.5M cheque to ODIS! And DELL Computer opened its wallet for up to $528,000! Before, it was Nomura Securities with a $1.6M deal... And these are starting costs only: in a few years, when DELL Comp. will have to manage over 60% of its sales online, ODIS will likely be its premier db-license supplier.

To: ahhaha who wrote (2336)	10/4/1998 9:50:00 AM
From: Edward F. Horst Jr.	Read Replies (1) \| Respond to of 3194

Goldman came out of the Cullinet and Bowman the Parametric models, neither of which has shown an understanding of this pricing model. Cullinet lost, PMTC is losing market share as a result.

To: ahhaha who wrote (2336)	10/5/1998 5:26:00 AM
From: hasbeen101	Read Replies (1) \| Respond to of 3194

You have emphasized that where ODIS can sell at all, others need not even show up. This is an intrinsic advantage of small companies with specialized efficient products and one of the reasons why small companies will get the action in general in coming months. Strangely enough, the correlation between: 1) What the best technical solution is; and 2) What the customer chooses is much closer to zero than to one. In financial applications, where ObjectStore provides a great solution for processing timeseries data one or two orders of magnitude faster that an RDBMS, and with vastly better support for object-oriented programming and component architectures, most customers are still choosing the RDBMS even though it should be a "no brainer" to choose ObjectStore as the best solution. I really think ODIS should be friendlier to software developers and systems integrators on their pricing (Disclosure: that would benefit me). I have definitely seen serious price resistance among prospects whose thinking about prices is determined by MSFT's products. The difference is that ObjectStore support is Rolls-Royce compared with Microsoft's broken-down horse and cart (Microsoft support in Australia is so completely pathetic that I know people who prefer to call the US for support). At least the "lower end" PSE and PSE Pro products do help in providing a low-cost entry level.