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Technology Stocks : Amazon.com, Inc. (AMZN) -- Ignore unavailable to you. Want to Upgrade?

To: Glenn D. Rudolph who wrote (20904)	10/9/1998 12:07:00 PM
From: Bill Harmond	Read Replies (1) \| Respond to of 164684

If they're trying to sell you cable advertising, you should try it. It can be very-finely targeted, and cable homes are by definition more upscale. You could pick networks like A&E. This assumes you have the right combination of products, value and service to make advertising work for you!!

To: Glenn D. Rudolph who wrote (20904)	10/9/1998 12:39:00 PM
From: H James Morris	Read Replies (2) \| Respond to of 164684

Glen <If they're trying to sell you cable advertising> I think William is trying to tell you that in the end, the 'Thing' will look like a huge cable company. That the 'Things' brand will be watched by the worlds eyes, that P&G will probably advertise on it. If that's what William is thinking? His imagination is similar to the Elephant riders.

To: Glenn D. Rudolph who wrote (20904)	10/9/1998 12:52:00 PM
From: Mark Fowler	Read Replies (1) \| Respond to of 164684

Looks like were going up for now good sign. Hard to read this Yoyo index.

To: Glenn D. Rudolph who wrote (20904)	10/9/1998 12:59:00 PM
From: H James Morris	Read Replies (2) \| Respond to of 164684

Glen, I asked JohnK over @ TMF for the 'Things' Junk bond status. Here's his reply. <I don't have an update today, and the 10 year Treasury is taking a beating, so Amazon's bonds are likely worse off than yesterday's close of... 14.13 % YTM, for a spread of over 950 basis points over the Treasury. The whole junk bond market is in the toilet though, so it's difficult to tell how much of the beating is Amazon specific and how much is general risk aversion in the market. As recently as last week they had traded back to 11 % YTM. The price is from IDC, which was Barron's source when they quoted the bond a couple of weeks ago, so I consider it accurate.