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Technology Stocks : Amazon.com, Inc. (AMZN) -- Ignore unavailable to you. Want to Upgrade?

To: getgo234 who wrote (29699)	12/12/1998 11:56:00 AM
From: Glenn D. Rudolph	Read Replies (1) \| Respond to of 164684

Glenn and others: Why is it that AMZN's stock price moved significantly higher last week while BKS and Borders moved very little. Why aren't BKS and Borders getgo, I know this is not help. I do not have a clue. It makes no sense to me which is why trading AMZN was the largest and still is loss of my life. It is not over yet, however. Glenn

To: getgo234 who wrote (29699)	12/12/1998 12:52:00 PM
From: H James Morris	Read Replies (1) \| Respond to of 164684

Getgo, I realize that your post was for Glenn, but since its Sat morning and I'm not day trading, let me give you my 2c. I don't believe that the 'Things' stock price is about books anymore. Its about Internet e-commerce, while B&N and borders are and will always be perceived as Books, books and more books. The strength in Amzn's stock price comes from the fact that Amzn is part of America's dream team. Aol, Yhoo and the 'Thing'. Wall Street appears to be telling us that 5 years from now Amzn will own a huge chunk of e-commerce. In fact, it looks like Bezos will be a processor of online sales transactions for other merchants, and might well be out of online commodity selling all together. If you can't sell a commodity for ever, without making a profit. Why bother? Regarding price. Yes Amzn is not the cheapest and they have stated many times that they don't intend to be. Bezos say's that he's all about customer service, trust and his brands recognition. For that! All of us investors have made him a multi-billionaire, but some people here, would prefer him to make a profit first. Regards Ps In the mean time its a day traders dream. Up 10, down 10, up 10 down 10, up 20!!!!

To: getgo234 who wrote (29699)	12/12/1998 2:33:00 PM
From: Glenn D. Rudolph	Respond to of 164684

********************************************** NetRatings ONLINE OBSERVER(tm) REPORT December 11, 1998 ********************************************** The data in this weekly report is derived from the Online Observer Service which is available to subscribers at netratings.com. Your questions and comments are encouraged. If you have specific questions about a site's demographics and Web activity or a banner advertising campaign, call or send an e-mail to the editor: Sally Blodgett, (408) 941-2932, sblodgett@netratings.com. If you'd like to find out more about our subscriber service, please contact Bob Hooven at (408) 941-2902. EDITOR'S NOTE: If you don't want to receive the ONLINE OBSERVER REPORT, reply to sender and type UNSUBSCRIBE and you'll be removed from the distribution list. Copyright (C) 1998 NetRatings(tm), Inc. All rights reserved: NetRatings, Inc. All rights reserved. Reproduce and distribute freely as long as source is cited. IN THIS WEEK'S ISSUE: This report contains Web usage statistics for the week of December 11, 1998. - Holiday CommerceTrack(tm) Index - Top Ten Weekly Ad Banners - Top Ten Weekly Properties - Web Average Usage Stats -------------------------------------------------------------------- >> NETRATINGS HOLIDAY COMMERCETRACK(TM) CATEGORY INDEX* Week of Nov 27 through December 4, 1998 Category(Leader) Reach% Pages/person Average minutes per person/wk Books/CDs(Amazon.com) 16.2 18 14 Auction(EBay) 12.0 87 61 Computer Products(Beyond.com) 11.8 13 12 Specialty(Blue Mountain) 8.7 12 11 Entertainment(Disney) 7.9 12 8 Shopping Network(Spree.com) 7.4 22 14 Toys(Etoys) 5.5 22 15 Department Store(WalMart) 3.7 14 8 Electronics(Sony) 3.7 45 25 Apparel(NA) 2.1 20 11 Data includes https// secure mode transaction activity. Indicates what percentage of the entire Web universe (unique visitors) has visited this category of sites during the week. During the first official week of holiday shopping, Books/CDs, Auctions and Computer Products head the list of most popular E-commerce sites. In the Book/CD category, Amazon.com led the pack with nearly an 8% reach, followed by CD Now with a 3.4% reach. In the auction category, Ebay had the lion's share with a 7.8% reach and the highest index average of 81 minutes per person and 113 pages per person for the week. Beyond.com with a 2.3% reach and IBM at 2% led the computer products category. BlueMountain drove traffic in the Specialty category with a 6.2% reach; specialty products include flowers, perfume, wine and chocolates. Disney led the entertainment category with a 4.7% reach. No single shopping site dominated the Shopping Network category; Spree.com, NetMarket and Egghead held the top positions with a reach ranging from 2.5% to approximately 3%. E-toys has a significant lead with 4.9% reach over competitor Toys R Us (and others) who individually have less than a 2% reach. Wal-mart led the Department Store category with a 2% reach and the electronics leader was Sony with a 3.4% reach. Finally, Apparel, the smallest category represented had no single e-tailer with a significant, reportable reach, each site was under 1%. >>TOP 10 AD BANNERS VIEWED: Top Banners ranked according to unique audience are cited from BannerTrackTM, NetRatings' syndicated ad research service. During the week of Nov. 29-Dec. 5, 1998 the average Web user viewed 135.51 banners and clicked on 1.15 banners for a .85% click rate. WEEK OF NOV. 29-DEC. 5, 1998 1. Capital One: Visa Platinum MilesOne Card For Your Holiday Travel 2. Capital One: Visa Platinum MilesOne Card No Black Out Dates 3. Capital One: The Best Way To Earn Airline Miles 4. CatalogLink: Holiday Alert: hundreds of FREE catalogs! 5. CatalogLink: CatalogLink transforms your den into holiday shopping headquarters. 6. Bonzi Software: Speed Boost Speed Up Your Internet Connection 7. Bonzi Software: Speed Up Your Internet Connection 8. TABNet: FREE Services with Registration! 9. Capital One: Your Internet Connection Is Not Optimized. Download InternetBOOST '98 Now! 10. First USA: Platinum Visa House ad banners which run predominantly on the advertiser's home site (90% of impressions or more) are not included in our banner rankings or advertising analysis. >>TOP TEN WEB PROPERTIES- Here are the top 10 Web properties ranked by unique audience, as reported by NetRatings Inc. A property is defined as a consolidation of multiple domains and URLs associated with a property. WEEK OF NOV. 29-DEC. 5, 1998 Property Reach Pages per person 1. MSN/Hotmail/MSNBC 40.42% 54 2. Yahoo 40.21% 78 3. AOL Webites 35.13% 14 4. Netscape 32.70% 32 5. Microsoft 31.32% 21 6. Lycos/Tripod/WhoWhere/Wired 30.06% 18 7. The Excite Network 24.78% 31 8. GeoCities 24.32% 17 9. The Walt Disney Company Online 15.22% 18 10. Infoseek 15.09% 14 >>QUICK LOOKS - USAGE STATISTICS Statistics below represent average activity for a Web user during the designated weekly period. WEEK OF NOV. 29-DEC. 5, 1998 Page Views per week 376 Time Spent per week 5:59:10 Number of sessions per week 10 Pages visited per surfing session 39 Time spent during session 35:55 Duration of a page viewed 00:55 Banners viewed 135.51 Banners clicked on 1.15 WRITENOW EDITORIAL SERVICE - Do you ever find yourself on deadline and needing information about a site's reach, demographics, or unique audience size? Or need data about an ad banner campaign? Just call our WriteNow Hotline at (408) 941-2929 or send an e-mail to writenow@netratings.com. You will receive a response within two hours. For more information about NetRatings, go to netratings.com ------------------------------------------------ NetRatings tracks America Online Web usage only but does not track Web usage of the AOL members who use AOL's 16-bit integrated browser." Rankings are based on measurement of World Wide Web activity by a representative panel of over 4,000 Internet users 18 years and older who access the Web from home.