To: Mr. Rhino who wrote (4 ) 5/20/1999 1:24:00 PM From: SCOOBEY-DO Read Replies (1) | Respond to of 12
News Release: May 20, 1999 11:42 WhatsOnline.com, Inc. Approved As New Name For American Alliance; New Symbol ''WHAT'' RICHMOND HILL, ONTARIO--(BUSINESS WIRE)--May 20, 1999-- WhatsOnline.com (OTC Bulletin Board:WHAT) At an Annual General Meeting held on May 14, 1999, shareholders of American Alliance Corporation (OTCBB: AMRE) unanimously approved the Company's name change from American Alliance Corporation to WhatsOnline.com, Inc. The Company began trading under its new symbol "WHAT" as of May 20, 1999. The new name accurately reflects the business of WhatsOnline.com as an emerging aggregator and vertical presentation portal for targeted online audio and video media streaming content. Visitors to whatsonline.com are able to access the latest audio and video streamed news, entertainment, sports, fashion, finance, medicine, technology, politics, religion and education online, along with an array of additional offerings from leading content providers, worldwide. "A company's ability to enhance its offline visibility is an important element in the overall branding process," comments Mr. Gursh Kundan, Vice President of Corporate Development for WhatsOnline.com. "Companies such as Priceline.com (NASDAQ: PCLN), pcOrder.com (NASDAQ: PCOR), and Ticketmaster-Online (NASDAQ: TMCS) are notable examples of well known and well branded organizations leveraging off their descriptive names. Similarly, we can now start to aggressively brand WhatsOnline as a presentation portal for media content, both online and off." ABOUT WHATSONLINE.COM, INC. WhatsOnline.com, Inc. has developed www.whatsonline.com as an aggregator and presentation portal for targeted Internet streaming media content. Visitors to whatsonline.com are able to access the latest audio and video streamed news, entertainment, sports, fashion, finance, medicine, technology, politics, religion and education online, along with an array of additional offerings from leading content providers, worldwide. European, Asian and North American content allows WhatsOnline.com to deliver the most current programming in international languages and user-friendly formats. This press release contains forward-looking statements within the meaning of Section 27A of the Securities Act of 1993 and section 21E of the Exchange Act of 1934 and is subject to safe harbor created by these sections. Actual results, performance or achievements could differ materially from those anticipated in such forward-looking statements, which involve numerous risks and uncertainties, including the Company's ability to market its services and future customer acceptance for these services. CONTACT: WhatsOnline.com, Inc. Terry Johnston, 800/798-9398 whatsonline.com