To: H.A.M. who wrote (1480 ) 2/8/1999 12:19:00 AM From: H.A.M. Read Replies (1) | Respond to of 34857
Nokia Took 23% of Cell Phone Market in 1998, Passing Motorola New York, Feb. 7 (Bloomberg) -- Nokia Oyj controlled 22.9 percent of the worldwide cellular phone market last year, passing Motorola Inc. to become the No. 1 cell phone maker, according to a Dataquest survey. Motorola held on to 19.8 percent of the market, while Ericsson AB accounted for 14.6 percent, market researcher Dataquest said. Overall, 162.9 million cell phones were sold last year, 51 percent more than 1997, the company said. Finland-based Nokia boosted its cell phone shipments about 82 percent, spurred by strong demand for a new line of lighter, sleeker digital phones in the U.S. and Europe. Schaumburg, Illinois-based Motorola and Stockholm-based Ericsson have both struggled to get new digital models to market quickly. Nokia's ''product designs and feature sets were created from a plan that looked to consumer desire for inspiration, not simply engineering ability,'' said Peter Richardson, principal analyst for Dataquest's mobile communications research division. Digital phones offer clearer sound quality, longer battery life and greater security, than analog models. Overall, about 85 percent of the phones sold last year were digital, Dataquest said. In 1997, Motorola had 23.5 percent of the market, followed by Nokia's 19.1 percent and Ericsson's 14.8 percent. Japan's Panasonic took the No. 4 spot among cell phone makers, with 8.2 percent market share, and Frances' Alcatel SA was No. 5 with 4.3 percent, Dataquest said. Western Europe accounted for 32.5 percent of all cellular phone sales, while 17.1 percent were the U.S. and 16.5 percent were in Japan. Nokia American depositary receipts fell 2 3/8 to 130 3/8 Friday, while Ericsson ADRs fell 1 1/8 to 27 5/16. Motorola shares fell 1 5/8 to 66 7/16.