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Non-Tech : E*Trade (NYSE:ET) -- Ignore unavailable to you. Want to Upgrade?

To: Oeconomicus who wrote (5223)	2/16/1999 11:52:00 PM
From: mod	Read Replies (2) \| Respond to of 13953

Yes, I believe that millions of customers and hundreds of billions of dollars will continue to move from the full-service brokers to the internet brokers. Post all you want that it won't happen, but you can't stop it. EGRP is not a bet on the stodgy old white-shoe firms, it is an internet brokerage. Growth will be much faster for E-Trade then old-line "full-commission" brokers. E-Trade is the largest on-line broker that started from zero, without a base of off-line customers like Schwab. Schwab has always been late to the on-line business, nobody would view them as an innovator.

To: Oeconomicus who wrote (5223)	2/17/1999 9:33:00 AM
From: j_b	Read Replies (1) \| Respond to of 13953

<<if an ISP that two years ago was valued at $300 per sub is now worth $1200 per sub, will it be worth $4800 per sub two years hence?>> It might be. When the service started, the only revenue stream was the monthly subscription price. That expanded to include ad revenues. Additional revenue streams evolved from e-commerce and marketing tie-ins. If AOL can continue to add revenue streams that have a relationship to eyeballs, the per subscriber value will continue to increase. To carry that to a ridiculous extreme (and this would go for E*Trade in their field as well), there could come a time when everything you purchase is online, and AOL gets a piece of every sale. With the demographic information they have, that could result in a very large value to the actual producers or sellers of those goods.

To: Oeconomicus who wrote (5223)	2/17/1999 10:35:00 AM
From: Peter Church	Read Replies (2) \| Respond to of 13953

>>>Trading volume and new account applications will still rise and fall with the market.>>> More so. I think that the company is leveraged to the continuation of the bull market. In a bear market, margins shrink and accounts close. Day trading will dry up like a drought. Money (what is left) will flee the stock market for safer homes (savings accounts??). I doubt that most day traders are nimble enough to play the short side of a bear market without getting clubbed. I expect EGRP to be an excellent short in a serious bear market.