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Technology Stocks : OnSale Inc. -- Ignore unavailable to you. Want to Upgrade?

To: B. A. Marlow who wrote (3715)	2/18/1999 8:25:00 AM
From: Anaxagoras	Read Replies (1) \| Respond to of 4903

Interesting. Notice that the article acknowledges that atCost will likely "alter" the prominent position that ONSL occupies on both the rev/reach metric and the gross profit/employee metric. However, they don't speculate on which way. I think, however, that it's pretty likely that it will strengthen ONSL's position with respect to both positions. Although gross margin will presumably be hurt by atCost, that site will generate a stronger top line, and although gross margin (GP as % of sales) will likely be negatively impacted, in terms of absolut numbers GP should rise. Let's just hope they don't start examining margins, otherwise there will be a lot of flip flopping on the scales they presented with the portals doing nicely. Anaxagoras