To: TGO who wrote (729 ) 2/21/1999 7:17:00 AM From: Norms Read Replies (1) | Respond to of 2136
I personally see huge momentum building into the successful launch of the web site, which is the initial reason we are all here. The news will add fuel to the fire culminating in the launch on March 1st. Once the site is up, I expect a mega marketing campaign. After the site goes live and the initial hysteria subsides, I see real investors plunking real dollars into what will IMHO become one of the most successful e-commerce launches this year (especially considering that we started from the pennies). "Our little David" The Alottafun.com Toy Store on the Net will challange and beat the pants off the big Goliaths out there. This is the future. If you widen your vision to include mega sales going into the end of the year - I believe that we have a $20-$30 stock trading on the big boards. You can also bet your last dollar that a cracker jack PR firm will come on board real soon. I have already personally started the wheels rolling on that. Here are some more quotes from their recent press release outlining what to expect. ****************************************************************************************** Alottafun! Toys' strategy for web site traffic will rely heavily on direct-to-the-consumer marketing methods as opposed to the more traditional search engine relationships being exploited by its competitors. ''We intend to tie together purchase of our products with various game and contest promotions related to our toy line,'' noted Michael Porter, Chairman and CEO of Alottafun!, Inc. Although building on toys, the web site will be a fun site appealing to a vast audience. Porter said, ''0ur Web site will showcase our exciting new line of collectible capsule toys. Of course, we will also feature our Hearthside Treasures toy line, our book/toy line, our game/toy line and our candy products. We are positioned to duplicate the sales successes of the European capsule toy market (which is over one billion dollars a year). We are pioneering a unique, innovative and new concept in the toy industry by introducing these toys in the U.S. There is tremendous potential for Alottafun! to flourish in the present toy market with our toy collectibles.'' Porter noted that the U.S. toy industry alone is a 14 billion-dollar industry that is undergoing a tremendous amount of change. ''Kids are becoming more computer literate at a younger and younger age. We are developing a site which will be both technologically friendly to kids and fun-loving adults, provide links to other children-oriented sites and provide a fun place to play games and participate in the fun of collecting.'' Children and adults of all ages visiting the ''fun'' site will have the opportunity to play various games and enter contests that will combine product promotion with product purchase. ''By creating the Alottafun! Interactive World Wide Web site, we can reach out to millions of Internet users to acquaint them with our unique toys and candy, to participate in our promotional activities and form and benefit a global community of people who like to collect and have fun,'' stated Porter. Love it, Love it, Love it..............Norms