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Politics : Ask Michael Burke -- Ignore unavailable to you. Want to Upgrade?


To: Eggolas Moria who wrote (48258)2/22/1999 9:49:00 AM
From: Eggolas Moria  Respond to of 132070
 
Coppock analysis: Does anyone have the formula for this? My memory isn't what it used to be, but I seem to recall two weighted averages, one 14 months and one 11 months.



To: Eggolas Moria who wrote (48258)2/22/1999 12:44:00 PM
From: Skeeter Bug  Read Replies (1) | Respond to of 132070
 
1. the avg sales price of a pc in 1998 compared to the avg for 1997.

2. nobody knows other than there are more "goodies" or 'freebies" now than there were before so this has the effect of actually inflating the asp for 1998 relative to 1997.



To: Eggolas Moria who wrote (48258)2/22/1999 6:13:00 PM
From: Knighty Tin  Read Replies (2) | Respond to of 132070
 
Gary, Let me jump in on this one. The average sales price is simply revenues divided by units. The Dept. of Commerce says that ASPS of computers were down 26% in 1998 from 1997. Of course, that is all computers, not just pcs.

Also, incentives to the channel to accept a stuff, known outside the industry as a rebate, do not reduce ASPs. So, if Compaq sells a box to Ingram for $1000 and then offers a rebate of $200, the revenues and the ASPs show a price of $1000, while we know it was $800.

Hope this helps.

MB