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Technology Stocks : Amazon.com, Inc. (AMZN) -- Ignore unavailable to you. Want to Upgrade?


To: Tom D who wrote (43529)3/2/1999 7:02:00 PM
From: neverenough  Read Replies (2) | Respond to of 164684
 
AMZN: BUSINESS TRENDS LOOK POSITIVE; REITERATE STRONG BUY. March 2, 1999
SYMBOL(S): AMZN
ANALYST(S): BENJAMIN, KEITH;LEVITAN, LAUREN;BARNES, CRISTY;GRAHAM, MICHAEL

RATING: SBUY
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Synopsis:

The following synopsis is qualified in its entirety by the more detailed information contained in the full research report, including the discussion of certain risks associated with an investment in this security contained in "Investment Risks."

Research dated prior to September 1, 1998 was prepared by an entity that was acquired by BancBoston Robertson Stephens Inc.

We believe Amazon.com's business momentum remains solid during Q1.

During January, Amazon was once again the most visited shopping site with over 9 million unique visitors.

Roughly flat usage trends during January following a seasonally strong December reflect Amazon's increasing presence as a true on-line shopping portal.

Strong January traffic provides us with further indication that the company is on track to at least achieve our Q1 sales estimate of $260.0 million which assumes modest 2.8% sequential growth.

We continue to rate the shares Strong Buy given increased evidence of Amazon's expanding e-tailing leadership and corresponding ability to grow into its valuation.