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Technology Stocks : WAVX Anyone? -- Ignore unavailable to you. Want to Upgrade?

To: andrew peterson who wrote (5857)	3/6/1999 11:47:00 AM
From: GerryMiles	Respond to of 11417

right--I'll place my bet on the security function that includes METERING. EOM

To: andrew peterson who wrote (5857)	3/7/1999 8:38:00 AM
From: John	Read Replies (1) \| Respond to of 11417

andrew, I agree that Metering is what WAVX is all about. But I think the company understands that the topic of metering could be rather scary to the general public. Especially since the average consumer's perception is the Internet is FREE. Therefore, both OEM's and Wave could hurt themselves by promoting a new way of life to come on the Internet without knowing how to position EMBASSY with the consumer. IMO, the metering topic will come to the National forefront once Wave has data from field usage trials (e.g. WinTv deployment). When a real case study can be used to explain the metering function of EMBASSY, Wave can determine how to position themselves in the eyes of "Joe Six Pack". If the metering usage model shows the average person will spend less than the current monthly "Flat Fee", EMBASSY can be positioned as a money saver. If the usage tests show increased spending, Wave could position EMBASSY as a premium device where you can surf in an Advertising FREE Zone. Plus, you always have the security function that can be thrown into any story line presented to the consumer, which will add value and trust. Therefore, I think it would be a BIG mistake to push the metering angle to the retail audience until we have hard facts. Look at Intel's P111 PR headache because they did not position their story properly with the public. Big companies can be so arrogant sometimes that they forget to test the waters via focus groups and surveys before releasing revolutionary new products. Especially when it comes to privacy. Intel can afford these kinds of mistakes...WAVE Can Not! Just another persons opinion.....John