To: Joe Brown who wrote (3503 ) 3/18/1999 11:20:00 PM From: Maurice Winn Read Replies (5) | Respond to of 29987
Well Jack, it seems that my pricing arguments are starting to become not some obscure nut-case suggestion but quite important to financial viability. I'm sure glad it is Iridium being put through the mill first rather than Globalstar. Though I'd prefer Globalstar to have been first and got pricing right. This way there will be some study of what happens in a market before we have spent all our money and our satellites start depreciating. I'm persistent. That might have been partly why I used to do okay at selling oil. It takes a while for people to 'get it'. A drip feed usually gets through, especially when a wolf appears at the door and some decisions actually HAVE to be made. I notice that LarryL isn't telling me now how I don't 'get it' that price doesn't matter to Iridium customers. Well, Globalstar better figure it out soon too. Price is where it's at. Forget the MBA crap about market segmentation and product differentiation and cutesy charge the business sector one price and others another. Just price the minutes and move them! Price them at what it takes to move the whole damn lot before they rot! Globalstar has now got 200 million minutes a month rotting in space, good to neither man nor beast. At 10 cents a minute, that's $20 million a month going down the drain. Hay! we could buy another satellite every month for that much money. Build, build, build. Launch, launch, launch. Meanwhile, in the South Pacific, the hula girls dance in the soft evening light as the endless surf gently rolls onto the broad swathe of still-warm, white sand now darkening with the dusk......[to be continued]geocities.com Maurice