To: brk who wrote (3924 ) 4/19/1999 10:48:00 AM From: Technologyguy Read Replies (1) | Respond to of 28311
How well this acquisition is integrated with Hypermart will be a key to its success. Go2Net Announces Acquisition of Haggle Online, Leading Internet Auction Site PR Newswire - April 19, 1999 08:46 Transaction Adds Auctions to the Go2Net Network SEATTLE, April 19 /PRNewswire/ -- Go2Net, Inc. (Nasdaq: GNET), a network of branded, technology and community-driven Web sites (http://www.go2net.com), today announced the acquisition of Haggle Online (http://www.haggle.com), a leading online auction site, for approximately $6.5 million in Go2Net stock. This transaction adds auction services to the Go2Net Network, which has established several of the Internet's most popular destinations in the categories of search and directory, finance, business services and commerce, and games. The acquisition of Haggle Online also provides Go2Net with a platform to extend auctions to the Internet's rapidly emerging business-to-business and business-to-consumer environments through HyperMart (http://www.hypermart.net), Go2Net's free business hosting service, which is expanding at the rate of more than 20,000 new member businesses per month. A recent study published by Price Waterhouse reports that while business-to-business commerce on the Internet doubled every six months between 1996 and 1997, it is now doubling every three to four months and is expected to grow to $434 billion by the year 2002. Business-to-consumer commerce is expected to grow to $94 billion by 2002. "Auctions will play a very important role in the development of Go2Net's transactions-based commerce strategy," said Russell C. Horowitz, Go2Net Chief Executive Officer. "Haggle Online will be immediately available to individual users of the Go2Net Network, and we will further enhance its features to bring auction services directly to HyperMart's rapidly-growing community of more than 185,000 small- and medium-sized businesses. Given that HyperMart represents the Web's largest aggregation of such businesses, we feel uniquely positioned to become one of the Web's primary business-to-business and business-to-consumer auction destinations." Horowitz continued: "As we have previously announced, Go2Net's objective is for its auction services to be the foundation of a product-rich, highly-trafficked shopping destination with state-of-the-art Web shopping technologies. The acquisition of Haggle Online is a key step in advancing this strategy." Haggle Online's management team will continue to develop the service and lead its integration efforts with the Go2Net Network and HyperMart. Founded in 1996, Haggle Online was among the Internet's first auction services, focused initially on the person-to-person computer products category. The service has since diversified into multiple categories and now offers auctions for businesses, as well as individuals. "Haggle Online was developed to create an open, but secure environment where buyers and sellers can go about their business in the most direct, practical and convenient ways possible," said Doug Salot, Haggle Online Chief Executive Officer. "We're looking forward to becoming an integral part of the Go2Net Network."