Great to hear that word "profitable" Suze! Also:
Some related news...
(PR NEWSWIRE) State of Webcasting and Streaming Media Featured at National State of Webcasting and Streaming Media Featured at National Association Of Broadcasters Conference
More than 2000 Radio/TV Stations Join Major Companies Webcasting New Internet
Broadcast Channels
LAS VEGAS, April 21 /PRNewswire/ -- (National Association of Broadcasters
Conference) Webcasting has secured a prominent place in the broadcasting
industry, as evident by attention to the new medium at this year's NAB
convention. The state of webcasting statistics will be featured at an NAB
Session called -- Webcasting and IP Multicasting: Competition or New Revenue
Generators Session, Today, April 21, 1999 from 2:00 p.m. - 5:30 p.m. PT at the
Sands Convention Center, Room 104, produced by the International Webcasting
Association.
Speakers include Mark Cuban, CEO/Founder Broadcast.com; Rob Glaser
CEO/Founder, Real Networks; Michael Wheeler, President of CNBC Dow Jones
Video; Peggy Miles, President Intervox.com; Anthony Bay - General Manager
Commercial Systems Division, Microsoft Corporation; and Ben Ivins, Legal for
National Association of Broadcasters.
The State of Webcasting will start the panel and be moderated by Peggy
Miles. Miles, a webcasting expert, author of the National Association of
Broadcasters Book 'Internet Age Broadcaster' and Mecklermedia's 'Internet
Word's Guide to Webcasting and Broadcasting on the Net.'
She comments that "Webcasting allows networks as well as individual
companies the ability to broadcast around the world via the Internet.
Webcasters have the ability to not only make money by inserting advertising
into the audio/video on the webpage, but they can profit by directly linking
into the purchase of products by electronic commerce and integration into
digital downloading of music, news, and movies".
Miles comments that "more than 2000 stations are now webcasting and
advertisers and companies are started to pick up the tab. The advertising,
e-commerce and sponsorship money surrounding webcasting will make it a viable
competitor to advertising dollars, with more than *250 million people viewing
webcasting by 2002." *This statistic provided by the International Webcasting
Association, webcasters.org and the Internet Protocol Multicast
Initiative at ipmulticast.com
On the Radio Side of Webcasting, Intervox Communications received the
latest statistics in conjunction with BRS Media and Ultimate TV. BRS's Media's
George Bundy reports that there are 2261 twenty four hour Radio Stations on
the Net up from 1252 in April 1998, Over 1000 new radio webcasters started
webcasting in the past year. In April 1997, only 421 radio stations were
webcasting online. An average of 85-90 new stations webcast each month. In
April 1996, only 56 stations were webcasting. In TV,
ultimatetv.com's Camille Alcasid reports that there are 58 U.S.
Stations Webcasting Live, 34 on-demand, and 22 stations doing both.
Internationally there are 69 live TV stations, 15 on demand and three doing
both.
Growth of webcasting is accelerating with not just broadcasters going on-
line. For example, one webcasting company, tvontheweb.com has more
than 15 vertical portal channels that provide narrowcast services to
businesses. Dave Gardy, Chairman and Co-CEO TV on the WEB, "We believe that
Narrowcasting is the way of the future ... as the Internet is the most
important and ideal medium to allow for Corporations, Agencies and
Associations, and the business world to reach their very targeted audiences on
a worldwide level. TV onthe WEB is webcasting an interactive, community-based
Television Network on the Web to reach these specific narrowcast markets via
live video feeds, on-demand videos, chat and directed email. Their channels
include Children's Relief, Air and Space, Maritime Education, Shipping News,
Internet, Growth Investors, Equestrian, and Business UnCut with PR Newswire.
PR Newswire, a leader provider of news information is webcasting their own
channel that includes audio and video webcast news releases. William Adler,
V.P of New Media, PR Newswire, prnewswire.com, has a clientele of
"thousands of companies who trust us to send their news releases in text form
to communicate messages that are important to them. By adding moving images,
sound, and other elements of multimedia, we believe that we can improve that
communication, such that streaming video will be a vital part of our client's
messaging." PR Newswire's Business UnCut channel is at
tvontheweb.com.
Attribution/Analysis: Peggy Miles, Intervox Communications, immediately
following the session at 202-210-2636 or pmiles@intervox.com; Lisa Amore, TV
onthe WEB at 703-620-6000 or lamore@tvontheweb.com; Robert Smith;
International Webcasting Association, at 301-650-2320 or rlsmithnet@aol.com;
Bill Adler, PR Newswire, at: 212-596-1530 or bill_adler@prnewswire.com.
SOURCE TV onthe WEB
-0- 04/21/99
/CONTACT: Lisa Amore of TV on the WEB, 800-966-1069 or
lamore@tvontheweb.com; Matt Hutchison of Brodeur Porter Novelli, 202-973-1374
or mhutchison@brodeur.com, for TV onthe WEB/
/Web site: ultimatetv.com
/Web site: webcasters.org
/Web site: ipmulticast.com
/Web site: prnewswire.com
/Web site: tvontheweb.com
CO: TV onthe WEB; National Association of Broadcasters; Intervox
Communications; BRS Media; Ultimate TV; PR Newswire; International
Webcasting Association; Intervox Communications
ST: Nevada
IN: CPR MLM
SU:
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