To: Valueman who wrote (4148 ) 4/24/1999 7:07:00 PM From: Pierre Read Replies (1) | Respond to of 29987
Some things in the booklet I referenced earlier that I didn't see in the 10K. This booklet is more of a puff piece, a letter to shareholders from Bernie. Market size, using ITU figures: 1. 65% of world's households are without a phone; 2. 50% of world's population lacks cellular coverage; 3. 50,000,000 people world wide on waiting list for phones, average wait 16 months; 4. In year 2000, world wide teledensity (phone lines per 100 inhabitants) will reach 17; Two examples using ITU figures: 1. In year 2000, teledensity in Brazil (175 million people) will reach 12, with a waiting list of more than 500,000 people. G* would meet its 2002 business plan from this market alone with 220,000 subscribers using phone 5 minutes a day. 2. Mexico City (15 million inhabitants), with good cellular service within metro area, has virtually no coverage 10 miles outside the city. G* becomes a "regional roaming" solution. 10 million Mexican residents live in small villages scattered throughout the country. G* becomes a "village phone" solution. A few of my own random thoughts on a Saturday afternoon. The booklet defines G* as providing (1) global roaming, (2) cellular extension, and (3) remote fixed services. The emphasis was on cellular extension, and remote fixed services. I suppose I* has demonstrated that global roaming is not a target rich environment. G*'s business plan seems to have concluded that from the outset. I'm very comfortable with the cellular extension aspect. In fact, the Mexico City example added another positive consideration to my calculation. There must be many metropolitan areas with full cellular penetration in 2nd and 3rd world countries. My guess is most if not all suffer from the "leave the city, leave coverage" syndrome. That must be a huge population of existing cell phone users who have no real mobility - a natural market already serviced by cellular providers. For minimal incremental cost those service providers can add true regional roaming. I have no numbers to prove it (and lack the talent to make a calculation), but my gut tells me terrestrial cellular penetration into lesser populated areas (1st, 2nd or 3rd world) quickly reaches a cost per subscriber well in excess of the incremental cost of tapping into G*. I also suspect that manufacturing technology will quickly render the "size of the phone" issue moot in 2 to 3 years. G*'s reliance on existing service providers will end the "towers or satellites" construct to be replaced with "systems" composed of towers and satellites. The remote fixed services aspect I'm less comfortable with, at least in the short run. I concede the market appears huge. I just don't see the service provider infrastructure in place to make it happen very quickly. I guess if I were younger, I'd love to secure a contract to build "village phones" in some remote part of the world. But who is in place right now to begin installing such systems? There are no "existing" remote service providers for whom tapping into G* is a small incremental cost. Hence, despite the potential size of that market, I suspect the roll out will be slow. Thanks for the link, Brian H. Please bear in mind that the thoughts above are my opinion only, and have been expressed whilst enjoying a sun drenched and beer (well, 2 beers, actually) cooled San Diego afternoon. Pierre