SI
SI
discoversearch

We've detected that you're using an ad content blocking browser plug-in or feature. Ads provide a critical source of revenue to the continued operation of Silicon Investor.  We ask that you disable ad blocking while on Silicon Investor in the best interests of our community.  If you are not using an ad blocker but are still receiving this message, make sure your browser's tracking protection is set to the 'standard' level.
Technology Stocks : DoubleClick Inc (DCLK) -- Ignore unavailable to you. Want to Upgrade?


To: zalesky who wrote (2229)6/3/1999 3:40:00 AM
From: Susan G  Read Replies (2) | Respond to of 2902
 
This news may help a little...

NEW YORK--(BUSINESS WIRE)--June 3, 1999--

Bloomberg Selects DoubleClick International to Maximize Revenues

DoubleClick Inc., (NASDAQ:DCLK), the industry's leading global
Internet advertising solutions company, today announced an
international ad sales agreement with Bloomberg, one of the leading
and fastest-growing providers of global news, data and information.
The countries included in the agreement are Spain, Japan and
Australia.

Bloomberg will now easily be able to take advantage of
DoubleClick's established operations in 17 countries, which consist of
a global sales force that sells advertising to 2,400 advertisers
worldwide.

"As a Network with a global sales team, we are able to connect
leading publishers with advertisers around the world," says Barry
Salzman, President, DoubleClick International. "The relationship with
Bloomberg will help meet advertisers' demand for high quality
financial content in DoubleClick's key markets."

Through DoubleClick's broad global expansion and the rapid growth
of Internet advertising internationally, DART (Dynamic Advertising
Reporting and Targeting) has substantially increased its functionality
to meet the complex challenges of managing Internet advertising
campaigns across multiple countries. International advertisers can now
manage a global buy and achieve truly localized targeting in any major
market worldwide.

"DoubleClick has an excellent track record of providing Web sites
with technology, marketing and sales tools to be successful online,"
said David Wachtel, Publisher of Bloomberg Media. "This type of true
value-added service will allow us to continue to grow our brand
abroad."