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Technology Stocks
Point of sale - customer loyalty programs
An SI Board Since March 1999
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Emcee:  Stephen O Type:  Unmoderated
This thread is for information relative to companies providing the technology for customer/business interaction. Thoughts on loyalty programs already offered by companies are welcome. Businesses must ensure that loyal customers stay loyal. Customers are using Credit Cards and Debit cards more and more, and soon there will be many cards with microchips. It makes utter sense to capture information on the customers and their buying patterns at the point of purchase.
One company is Credit Systems International (V-CSU) that makes a terminal and provides a software system ERNEX that does exactly this. ERNEX is being used in Canada by Levi Strauss and Nike. Family Golf Centers is using ERNEX in the US. Best Western hotel chain has installed 500 CSU terminals.
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