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To: spal who wrote (2787)2/3/2000 11:08:00 PM
From: Snooker  Read Replies (1) | Respond to of 2902
 
Check out ENGA!



To: spal who wrote (2787)2/4/2000 8:35:00 AM
From: Karl Zetmeir  Read Replies (2) | Respond to of 2902
 
Since you asked ...

All of the ad networks are collecting information surreptitiously.

Being in the ad biz ... I see articles everyday about online privacy which tells me sooner or later there will be an out and out right revolt. This could lead to government restriction or a technological solution which consumers will glom on to in mass!

If the strength of my company was based on delivering banner ads that are getting less than .5% click throughs and collecting information consumers see as an invasion of privacy and can easily stop ... I'd be more concerned about that than competitive forces doing essentially the same thing as me!

With a lifetime in direct marketing, I'm NOT a radical privacy nut ... just calling the trend as I see it.

Of course, I'm also working on the solution.