To: James Strauss who wrote (11295 ) 7/15/2002 2:31:33 PM From: Bucky Katt Read Replies (1) | Respond to of 13094 DrKoop.com sold for $186 large> DrKoop.com, the online consumer health information pioneer that rode the Internet frenzy from boom to bankruptcy, on Monday was bought by Vitacost.com, a seller of health-related products over the Internet, for $186,000, Vitacost said. At one time worth more than $1 billion, DrKoop.com -- founded in 1997 by former U.S. Surgeon General C. Everett Koop -- fell into bankruptcy in December as it struggled to turn public interest in its online health information into a reliable revenue stream. Vitacost, a privately held company based in Boynton Beach, Florida, sells health and nutrition products over the Web. Vitacost paid $186,000 in cash for DrKoop.com's assets, which included the brand name, trademarks, domain names, the Web site, and the e-mail addresses of its registered users. The site attracts more than 900,000 visitors a month and has a database of more than 2 million registered users, Vitacost said in a statement. DrKoop.com became a case-study for the roller-coaster ride of the dot-com era. Unveiled with a splash as Empower Health, the company sank into a cash crisis barely a year later, only to find an angel investor who provided enough backing until the company could sell itself to the public in 1999 as DrKoop.com. The float brought in about $88 million even though the company had tiny revenue and was $15 million in the hole. It didn't stop DrKoop.com from moving in to plush new headquarters in Austin, Texas, following the IPO. Amid the portal rage of 1999, DrKoop.com signed a multimillion-dollar deal with Walt Disney Co. and its Go site, which eventually would be shuttered. It also agreed to pay America Online, now a unit of AOL Time Warner Inc. , an enormous sum to provide health information to its users. Those types of deals eventually would be mocked on Wall Street, but were an Internet mainstay at the time. The site's main commodity, Dr. Koop himself, began to suffer when he faced questions about his ethics in a front-page story in The New York Times about how Koop was earning commissions for products sold on the site. __________ KOOP was one of my favorite shorts, what a pos....