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Non-Tech : Any info about Iomega (IOM)? -- Ignore unavailable to you. Want to Upgrade?

To: Dale Stempson who wrote (39884)	12/14/1997 11:03:00 PM
From: Frank Drumond	Read Replies (2) \| Respond to of 58324

>Refurbished Drives< In a past life I worked for a "storage product manufacturer". Returned drives were a major problem over time as they accumulated into what was called "the bone pile". My company did end up selling these into eastern Europe as a way to get rid of them without messing up pricing in the channel. Iomega seems to be selling refurbished drives without causing too much pain in the channel (any comments Reseller?). Overall I think its a great deal for Iomega since it generates cash. Its also a good deal for consumers. I've bought several SCSI externals and they are as good as new. Work great!

To: Dale Stempson who wrote (39884)	12/15/1997 2:48:00 AM
From: d-fndr	Read Replies (1) \| Respond to of 58324

Excellent post, Dale. It's more innovative IOM marketing in the broadest sense: the margins are probably good to IOM with equally good margins to the retailers; the retailers can use the low price to pull more people into their stores (as KE noted re: Zip off-MAP in last CC). IOM is giving the consumer, particularly current Zip owners, a low, low price (I don't think the refurbs come w/ a disk)at which they can obtain another drive at $69-$89; a full Zip w/ disk for $109-$129; and Zip+ for $199 (haven't seen that discounted anywhere, despite SparQ; of course, don't know how that's selling). This, it seems to me, keeps IOM as the retailer's best friend (as opposed to LS or SyQ).