To: Chuzzlewit who wrote (3886 ) 1/28/1999 3:31:00 PM From: PDL Read Replies (1) | Respond to of 41369
Chuzzle... There is no way (really) to justify AOL's current market cap. on a fundamental basis -- that's what's driving the traditional analysts and talking heads so batty. The company is currently trading at around 20X Sales revenue (I'm estimating $4 billion in current year revenues -- maybe it will be more) and 500X earnings. The key question in the internet stocks is: what is a subscriber going to be worth in the future? AOL dominates the "subscription" market today (many sites, portals and search engines are "free" and have to make all their revenues on ad $ or other fees) -- 17MM subscibers (households) and I'm guessing they generate about $25/HH/month in revenue (I'm not sure how many of the 17MM are on a free-trial). Most of that revenue is, obviously, the subscription fee. The balance is advertising or some small amount of transaction fee. Up to this point, the advertising model has been a big disappointment and has failed to yield much in the way of revenue. The big lever here is what happens if transctional fees start to mount and companies like AOL can capture part of that. So to use your estimates -- but with a little "shaving" for reasonableness: There are around 104MM households in the US. Assume ultimately 80% will connect to the internet. And assume AOL continues to dominate and can capture 50% of that market (for subscribing households): that's 41MM households [by the way, I think the biggest barrier to entry is the current subscriber base and their loyalty to AOL -- not wanting to switch emails, having established a network of on-line pals, etc. -- and the tendency for this subscriber base to recruit new members. Be wary if subscribers are ever given an opportunity to "take their e-mail ID's with them" as they switch services]. At $25/HH/month, this 41MM households would generate $300/yr in revenue or $12 billion per year. Even assuming this level, AOL is pricey at a CURRENT 6X revenue market capitalization (assuming an 8% after tax margin at $12B in revenue and you would have $1 billion in after tax profit -- so AOL is currently valued at 80X even that level of earnings). But if AOL ultimately generates an additional $5/HH/month or $10/HH/month on advertising and transaction fees, then this becomes huge revenue [and more important PROFIT] leverage. You still need some heroic assumptions to make a strong case for AOL at today's stock price on any king of traditional fundamental analysis. But being the leader in such a dynamic marketplace, and having all the potential leverage implicit in the internet -- this is why the far-sighted fund managers are starting to get on board. The internet is like the integrated circuit -- I don't think anybody knows all the potential that will ultimately spill from its development. But in the meantime, AOL's ability to capture such a large percentage of the internet's subscribers -- with the huge potential "lifetime value" of each subscriber -- that's what allows investors to dream of even higher valuations. Bottom line: I can't make a good fundamental case for AOL at this point in time. I've only got a small stake (that has grown 100-fold since mid-1994) but I'm pleased as heck to have that. I worry about this bubble bursting -- and no investor should take for granted that this kind of trend (since fall) can continue -- everyone on this board should be prepared for a major correction within the next few months. But I'm long and I plan to stay long -- this is how small (or even large) fortunes get made in the stock market. JMHO.