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Technology Stocks : DoubleClick Inc (DCLK) -- Ignore unavailable to you. Want to Upgrade?


To: SteveG who wrote (1527)4/19/1999 10:31:00 PM
From: LWolf  Read Replies (1) | Respond to of 2902
 
Steve.... thanks for the post... excellent articles from WSJ....

...bottom line..... profits.... the great revenue numbers have to have a bigger chunk that makes it to the bottom line.....
our intenets fellows have to start delivering profits for the PE multiples (and shareholders)

patience only holds so long...

I think they can... up till now... it's sorta been a game... they didn't have to... they could keep putting the profits back into the business and delay expectations....

I think that's coming to a quick end....
It appears that the sooner these companies realize it, the faster we'll see the turnaround... IMHO....

L



To: SteveG who wrote (1527)4/19/1999 11:56:00 PM
From: Scott Kessler  Read Replies (1) | Respond to of 2902
 
The Meeker interview in the New Yorker (in which she made comments she's publicly made before) & the Siegel op-ed piece in the WSJ hurt. It also didn't help that news of the the Magellan Fund apparently lightning up on tech bellweathers INTC & LU hit this wknd. as well. The reasons are irrelevant. These types of drops scare investors -- they scare me. Nonetheless, I'm sticking w/ DCLK. Everyday this co. announces new customers & w/ them comes a more powerful, valuable ad network. Remember to keep perspective & buy when you smell fear.



To: SteveG who wrote (1527)4/21/1999 1:01:00 AM
From: SteveG  Respond to of 2902
 
GS Parekh's upgrade (OCR'd, but only lightly proofed, so trust details at your own risk. Clarifications provided on rqst):

~~~~~~~~~~~~~~~~~~~~~~~~~~~~~

DoubleClick, Inc.
8:42 AM April 20, 1999
Upgrading Leading Advertising Solutions Provider to RL
Goldman Sachs Investment Research
Michael Parekh
Vik Mehta

We are upgrading DoubleClick to our Recommended for Purchase List rating from Market Outperformer. DoubleClick has developed the largest and most lucrative Internet advertising network and offers a suite of services for both Internet advertisers and web publishers.
Near-term catalysts include a full launch of 'Closed-Loop Marketing' and Q1:99 earnings release (4/27/99). Our billings, rev and EPS EST's for the qtr are $27m, $l8.7m and $<0.13> but we expect 10%+ upside to our rev est. We believe the shrs represent a core holding both near-& long-term.

* Catalysts: We see two primary near-term catalysts for DoubleClick.
First, DoubleClick reports Q1:99 earnings Tuesday, April 27. Media
Metrix reported record frequency and usage for the month of March which provides further credence to AOL's, YHOO's and XCIT's strength in page views during the post-Christmas cycle. We expect DCLK to be an important beneficiary of the underlying strength in web usage metrics and would expect the company to present 10% to 15% on our published revenue estimate. The company recently reported a 60% growth in total ads served between the month of Dec. 98 and Mar. 99 and as such provides a proxy for the robust performance of its advertising network. In addition, next week we would expect additional catalysts in the Internet advertising sector as the 'Web Advertising '99' conference kicks off in NYC.

* Second, the company is in the process of rolling out Closed-Loop
solutions for the ad buyers to facilitate rapid analyses of ad
campaigns. We would expect these initiatives along with the ongoing
rise in DART-only sales to improve gross and operating margins, driving the company to operating profitability in late 2000. To that extent DoubleClick is hiring people across the board.

* DCLK has sold off 37% from its highs year to date, and we believe the opportunity is compelling and substantial for DoubleClick to continue to prosper going forward. With the Internet advertising market expected to reach $9.0 billion by 2002, we expect the advertising networks to capture 15% to 20% ($l.4B to $1.SB) of the overall market with DCLK maintaining a leading share. We believe that DoubleClick represents a core holding both near-term (based on catalysts identified above), as well as longer term. Accordingly, we are adding it to our Recommended List along with our other favored outsourcing names (see separate note).

VALUATION: Assuming DoubleClick grows its advertising billings 50% in 2001 and 2002, our implied revenue estimate represents 20% of the market where in 2002, a market it presently dominates with approximately 50% share. As E-commerce (B2C) opportunities grow on the web (2002E $177 billion), we expect DCLK to play an important role as a direct marketer and as an outsourced solutions provider to the E-commerce destinations, adding yet another area for DCLK to provide upside surprises.

The shares presently trade at 26x and 18x our 2000 revenue and billings estimates. In relation to other segment leaders, we expect the multiple to have opportunities for expansion as the scale, leverage and profitability of the model are demonstrated. Over the next several quarters, we expect DoubleClick to add new, higher margin revenue streams for Closed-Loop Marketing, DART for Advertisers, DataBank and Boomerang. Each of these can further serve as catalysts over time and also provide comfort in higher P/Sales multiple.

RISKS: While there are several risks to a rapidly growing company, in
light of the ongoing changes at Compaq, it is important to highlight that AltaVista represents 44% of DCLK's revenue streams. Although the two companies entered a 3-year deal that cannot be unwound even in the case of an acquisition of either party, it is important for DCLK to maintain and strengthen the relationship. Due to the large percentage of contribution, Altavista traffic and reach metrics can also serve as catalysts for DoubleClick's stock performance.

REVENUE RECOGNITION: DoubleClick reports Altavista results in two lines: (l) billings and (2) revenues. Altavista revenues will now be reported as billings from Altavista minus Doubleclick's cost of goods sold (gross margin 30%) on those billings. Starting in the first quarter of 1999, DoubleClick will report lower revenues from Altavista (because it will be reporting the gross profit dollars from Altavista), but an overall higher gross margin for the entire company (about 48.0% using the new revenue- recognition policy versus the 33.3% reported in the fourth quarter of 1998). The changes are not retroactive, and no restatements of prior financials will occur. However, we do expect the company to report both Altavista 'billings' (previously 'revenues') and revenues going forward.

The revenues from DART (outsourced ad serving) and other reporting and
analysis tools are reported in a separate line item. The DART and related revenue streams typically have higher (75%) gross margins and are an important growth area for the company.

~~~~~~~~~~~~~~~~~~~~~

(Lwolf, did you get the report I sent yest?)



To: SteveG who wrote (1527)4/21/1999 1:15:00 AM
From: SteveG  Respond to of 2902
 
Fwiw, Lanny Baker (SSB) last week put out a thorough 47 page report on DCLK, where he raised his target to $165 (which allows for some upside as the Q comes in). Too much to OCR, proof and post, but when I get the pdf file, I'll post some salient sections here. BTW, got a lucky fill as I bottom fished yesterday. Thanks Parekh!



To: SteveG who wrote (1527)4/26/1999 1:11:00 PM
From: SteveG  Read Replies (1) | Respond to of 2902
 
SteveG @ H&Q, but this from WSJ on Dow tape this AM:


By David D. Alger
(Editor's Note: This is an opinion piece from Monday's Wall Street
Journal. Mr. Alger is CEO of Fred Alger Management, a New York-based
investment firm).

NEW YORK (Dow Jones)--There is no question that valuations of Internet
stocks are absurdly high by conventional standards. But should conventional
standards apply? Many comparisons have been made between Internet stocks and
previous speculative fads, from the bowling stocks of the 1960s to the Dutch
tulip-bulb craze of the 16th century. Here's the difference: Neither bowling
nor tulips ever had the power to transform the world's economy.
The Internet is more than just an industry. It is a revolution in
communication and commerce. Because it is moving so rapidly, many investors
simply underestimate the transforming power of the Internet. My brother,
Fred Alger, offers a wonderful analogy from his experience as a securities
analyst in the early 1960s. When Haloid Xerox first developed photocopying,
analysts computed the size of the market by multiplying the number of
secretaries in the U.S. by the average number of letters they typed by the
average number of carbon copies they made. It didn't occur to them that
everybody would end up Xeroxing every document, leading to a market many
thousands of times bigger.
The Internet is misunderstood because it just arrived. The inception date
of the commercialized Internet is roughly 1995, when Netscape introduced its
first commercial Web browser. Michael Hallman a Redmond, Wash.-based
technology consultant, points out that the commercial sales of automobiles
began in 1895. It would be 21 years before windshield wipers were invented,
19 years before the traffic signal and 40 years before the parking meter.
The Internet has developed far more quickly. Today some 55% of all of
Schwab's transactions are conducted online. Amazon.com has become the
nation's third largest bookseller in only three years. Intuit's Quicken
Mortgage did $375 million in mortgage originations in six months. The Web is
an enormous resource for comparison shopping and a vehicle for the global
interchange of ideas on everything from sex to the stock market. E-mail has
become the preferred form of communication for businessmen and students
alike. No force has ever shrunk the globe like the Internet.
Today there are more than 100 million publicly addressable Web sites. One
consultant suggests that this year $43 billion worth of retail sales will be
made over the Internet. This is expected at least to double by 2003. Much
more dramatic will be the growth of electronic commerce between businesses,
expected to grow to $1.3 trillion by 2003 from $8 billion this year. These
numbers do not reflect the use of the Internet as a reference, both for
business and the consumer. While some products may still be purchased in the
conventional way, they will be viewed, analyzed and priced over the Internet
long before they are purchased in a store. Result: an escalation in price
competitiveness across the entire spectrum of American industry. Another
gigantic market will be Internet based advertising. And other markets are
developing but have not yet reached the consumer. Revenues from Internet
telephony are expected to reach $14.7 billion by 2003.
The stock market itself is fueling the Internet explosion. Precisely
because of their high valuations, Internet companies can raise gigantic sums
of money at extremely low costs of capital. Internet companies have the
potential to gobble up non-Internet companies: Witness recent rumors that
America Online would take over CBS, a possibility unimaginable five years
ago.
I am frequently asked: How many of these Internet companies will actually
survive? I believe many will not survive - not that they will fail, but
because they will be absorbed into larger Internet-based companies. The
question we should be asking is: How many of their non-Internet-based
competitors will survive? In California, they have a saying for what is
happening to Barnes & Noble: It is being 'Amazoned.' How many small
retailers, distributors, service providers, travel agents, insurance
companies and conventional brokerage firms are going to find themselves
Amazoned - replaced by Internet-based companies - over the next five years?
As Internet companies replace other goods and service providers, the result
will be tremendous savings to consumers.
This will not be a complete zero-sum game. There will doubtless still be
Wal-Marts and Home Depots in 2003. But as the Internet forces conventional
companies to reduce their prices, much of these savings will accrue to the
bottom line of the Internet companies, which don't have the capital
expenditure that conventional delivery forms do. There are no real-estate
costs, bricks and mortar or display rooms. At the same time, the tremendous
gross margins inherent in electronics distribution will allow the Internet
companies to advertise on a level way beyond the bricks-and-mortar
competition. This year, AOL will spend $600 million on marketing. Amazon is
unprofitable not because books have such low margins, but because the
company is spending every dollar of its quite hefty gross margins on
advertising. This marketing clout could hasten the demise of the
conventional competitor.
Stock valuations come down to a single formula: The future price is equal
to the future earnings times the future price-earnings ratio. For growth
stocks, three factors combine to determine the future P-E; the rate of
earnings growth, the perceived consistency of earnings growth and the
'excitement' factor. Coca-Cola has frequently had a high P-E because, though
its growth is modest and excitement low, its persistence factor is high. The
Internet stocks, conversely, have the highest excitement factor I have ever
seen.
A skeptic would say this is all well and good, but these stocks are
massively overvalued based on the numbers. So let's examine one case. AOL is
presently selling at many hundreds of times projected earnings. Is this
justifiable? Consider our analysis: We expect that AOL will have 18 million
subscribers when its fiscal year ends this June. By June 2004, it should
have 39 million. Assuming an increase in monthly service fees to $28,
revenues from service fees alone should be between $12 billion and $13
billion annually. We further assume that by 2004 ad revenues will be $3.5
billion and revenues from other sources will bring the total to $16 billion.
Unlike an industrial company, proceeds beyond a certain point flow directly
to the bottom line. There is little reason, for example, why AOL should
spend appreciably more on marketing in 2004 than it is spending now.
Consequently, we estimate pretax margins of 44% and after-tax margins of
26%. This would produce net income of about $4.2 billion or around $4.10 per
share. Assuming the company is still growing at a 30% rate at this point, a
P-E ratio of 50 would be warranted, giving a value of $205 per share. The
company will have a considerable number of subscribers in nonconsolidated
joint ventures, which we believe would be worth about $40 per share.
Discounting to present value, this brings us to about where the stock is
selling today.
One additional factor considerably increases AOL's value: This year,
depreciation and capital expenditure will be approximately in balance. Thus
the net income produced by AOL can be considered effectively free cash flow.
Combining this with AOL's lofty stock price creates a formidable vehicle for
acquisitions, which could enhance the value well beyond what we have
outlined. (Our estimates of value don't even take into account the Netscape
acquisition.)
To be sure, there will be some disappointments in some Internet stocks.
These are very fast ships with very thin hulls. But to apply conventional
metrics to these economy-altering stocks is to miss the point - and the
boat.
(END) DOW JONES NEWS 04-26-99